Shirts My Way Lets You Create Your Own Tops from Scratch
Laura McQuarrie — August 14, 2014 — Fashion
References: shirtsmyway
Shirts My Way specializes in providing men with the exact kind of shirts they're looking for in terms of style and fit. With the online 'Design My Shirt' tool, it's possible to add everything to your liking, starting with your choice of fabric, print and color.
As users add buttons, monogram details and specifications for pleats and shapes to modify the collar, sleeves and shirt backs, the price of the custom shirt is updated so that there are no surprises when it comes time to check out. After finishing up the design, Shirts My Way helps guys get their exact measurements so that the fit of their custom shirt will be absolutely spot on. Plus, it's even possible to save your measurements for the next time you want to order a new shirt.
As users add buttons, monogram details and specifications for pleats and shapes to modify the collar, sleeves and shirt backs, the price of the custom shirt is updated so that there are no surprises when it comes time to check out. After finishing up the design, Shirts My Way helps guys get their exact measurements so that the fit of their custom shirt will be absolutely spot on. Plus, it's even possible to save your measurements for the next time you want to order a new shirt.
Trend Themes
1. Customization - The trend of customization allows customers to create personalized products according to their preferences, offering disruptive innovation opportunities to businesses to provide unique and tailored offerings.
2. Online Design Tools - The rise of online design tools enables customers to actively participate in product creation, presenting disruptive innovation opportunities for businesses to engage customers and enhance their purchasing experience.
3. Measurement Technology - Advancements in measurement technology offer disruptive innovation opportunities for businesses to accurately gather customer measurements, ensuring the perfect fit for personalized products like custom shirts.
Industry Implications
1. Fashion - The fashion industry can leverage customization trends to offer bespoke options, providing disruptive innovation opportunities to attract a niche customer base seeking unique and personalized clothing.
2. E-commerce - E-commerce companies can utilize online design tools to offer customizable products, revolutionizing the retail experience and tapping into the growing demand for personalized and one-of-a-kind items.
3. Measurement Technology - The measurement technology industry can innovate and collaborate with fashion and e-commerce industries to provide accurate and efficient measurement solutions, enabling disruptive innovation in the customization market.
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