PUMA Shines a Spotlight on its New Shibui Mule for Summer
References: highsnobiety
PUMA introduces a look at the Shibui mule, which was first seen earlier this year. It boasts a classic clog silhouette that is constructed from sturdy and cushioned EVA foam for comfort and support all at once. The footbed has a contoured structure that is blended with PUMA branding at the backstrap.
This ensures that it keeps the foot secured in place for summer activities. The sides of the shoe are detailed with some cutouts to allow for seamless breathability. The Shubui mules are adorned in tonal colorways including black, olive green, and off-white for a neutral palette. PUMA also has a line up of other sandals for the season including the Shibusa slides and the Shibiu Cat slides.
Image Credit: PUMA
This ensures that it keeps the foot secured in place for summer activities. The sides of the shoe are detailed with some cutouts to allow for seamless breathability. The Shubui mules are adorned in tonal colorways including black, olive green, and off-white for a neutral palette. PUMA also has a line up of other sandals for the season including the Shibusa slides and the Shibiu Cat slides.
Image Credit: PUMA
Trend Themes
1. Effortless Comfort - The Shibui mule's use of cushioned EVA foam emphasizes a growing trend toward producing shoes that prioritize comfort without sacrificing style.
2. Breathable Footwear - The inclusion of cutout designs in the sides of the clogs highlights an increasing trend in footwear that enhances breathability for better foot health.
3. Tonal Colorways - The neutral palette of black, olive green, and off-white in PUMA's Shibui mule reflects a trend towards minimalist and versatile designs in summer footwear.
Industry Implications
1. Footwear Manufacturing - The innovative use of EVA foam and contoured footbeds in the Shibui mule presents opportunities for disruption in the footwear manufacturing industry.
2. Athleisure - PUMA's blend of style and functionality in the Shibui mule aligns with ongoing innovations in the athleisure industry, offering versatile fashion for active lifestyles.
3. Sustainable Fashion - Neutral and timeless color schemes in summer footwear like the Shibui mule indicate a growing preference within the sustainable fashion industry for long-lasting, versatile designs.
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