Discovery & Meerkat Team Up to Bring 24/7 Shark Week Video Coverage
References: discovery & thenextweb
This year Discovery has collaborated with Meerkat to produce Shark Week video streams. Shark Week is a week-long celebration of sharp-toothed sea creatures that takes place each year. It often features new tech ideas and innovations such as this continuous streaming system of action-packed shark videos.
The Shark Week videos are streamed through the Discovery website using Meerkat software. Each video is provided through the embedded live stream created by Meerkat.
The great part about the video streaming system is that viewers have access to every minute of Shark Week via their smartphones using the Meerkat app. While it's convenient to have the online version to view the videos on, the mobile app provide 24/7 connectivity to everything Shark Week-related. The permanent live broadcasting is a experimental partnership that will expose both parties and maintain the ultimate goal of providing viewers with great shark content.
The Shark Week videos are streamed through the Discovery website using Meerkat software. Each video is provided through the embedded live stream created by Meerkat.
The great part about the video streaming system is that viewers have access to every minute of Shark Week via their smartphones using the Meerkat app. While it's convenient to have the online version to view the videos on, the mobile app provide 24/7 connectivity to everything Shark Week-related. The permanent live broadcasting is a experimental partnership that will expose both parties and maintain the ultimate goal of providing viewers with great shark content.
Trend Themes
1. Continuous Streaming System - The collaboration between Discovery and Meerkat showcases the potential of continuous streaming systems for delivering live and immersive content.
2. Mobile App Connectivity - The use of the Meerkat app for smartphones highlights the growing trend of mobile app connectivity for accessing and engaging with live streams.
3. Experimental Partnerships - The partnership between Discovery and Meerkat demonstrates the value of experimental collaborations in exploring new ways of delivering captivating content.
Industry Implications
1. Video Streaming - The Shark Week video collaboration encourages innovation within the video streaming industry by pushing the boundaries of live streaming experiences.
2. Mobile Applications - The integration of the Meerkat app into the Shark Week streaming system provides opportunities for mobile application developers to create engaging live streaming experiences.
3. Media and Entertainment - The continuous live broadcasting of Shark Week content highlights the disruptive potential of innovative partnerships for enhancing the media and entertainment industry.
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