Tarte Cosmetics' Shape Tape Stay Spray Sets Makeup with a Fine Mist
Laura McQuarrie — June 4, 2019 — Fashion
References: tartecosmetics & bustle
Since the release of the Tarte Shape Tape Contour Concealer, the beauty brand's collection of Shape Tape products has expanded to include pressed powder, eye primer sticks, priming balms and more—and now, Tarte is unveiling the Shape Tape Stay Spray. This weightless, vegan-friendly setting spray helps to keep makeup in place for 16 hours and promises no melting, cracking, fading or creasing in fine lines. Additionally, the product is not just waterproof but also sweat-proof and transfer-proof.
Tarte Cosmetics' Shape Tape Stay Spray is dispensed with a patented micro mister that instantly sets makeup in place without causing sticky or greasy residue. Instead, the product boasts soothing, skin-smoothing properties thanks to the inclusion of ingredients like refreshing cucumber and aloe extracts.
Tarte Cosmetics' Shape Tape Stay Spray is dispensed with a patented micro mister that instantly sets makeup in place without causing sticky or greasy residue. Instead, the product boasts soothing, skin-smoothing properties thanks to the inclusion of ingredients like refreshing cucumber and aloe extracts.
Trend Themes
1. Sweat-proof Makeup - Tarte Cosmetics' Shape Tape Stay Spray sets a trend for sweat-proof makeup products that promise long-lasting wear without melting or fading.
2. Vegan-friendly Beauty Products - The launch of Tarte Cosmetics' Shape Tape Stay Spray highlights the trend towards vegan-friendly beauty products that are not only cruelty-free, but also deliver high performance.
3. Micro Mister Technology - Tarte Cosmetics' Shape Tape Stay Spray showcases the trend of using micro mister technology in setting sprays to ensure even application and a lightweight finish.
Industry Implications
1. Cosmetics - The cosmetics industry can capitalize on the trend for sweat-proof setting sprays by developing innovative, long-lasting makeup products that withstand heat, humidity, and physical activity.
2. Health and Wellness - The Health and Wellness industry can leverage the trend towards vegan-friendly beauty products and develop natural, organic alternatives that provide effective results without compromising on ethics or sustainability.
3. Technology - The technology industry can explore the trend of micro mister technology and develop innovative spray systems that offer precise and controlled application in various areas such as personal care, home fragrance, and more.
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