Makerbot's Sesame Street 3D Printed Line Lets Fans Print Own Figurines
Meghan Young — December 6, 2014 — Life-Stages
References: sesamestreet.org & digitalstore.makerbot
Makerbot has created a playful line of Sesame Street 3D printed toys, bringing them into the home easily and cheaply for both children and adults alike. Focusing on the 'monsters' of the show, the figures strike fun poses and come with added accessories to make them more interactive.
Cookie Monster, Frazzle and Grover are the three monsters that make an appearance in the Sesame Street 3D printed collection. They can be purchased individually or together as a group. As the tag line states, "Come play with the friendliest monsters on the block," it's only natural that kids will want the entire crew. Once purchased, people will be able to make unlimited number of prints as well, which makes the Sesame Street 3D printed toys even more enticing.
Cookie Monster, Frazzle and Grover are the three monsters that make an appearance in the Sesame Street 3D printed collection. They can be purchased individually or together as a group. As the tag line states, "Come play with the friendliest monsters on the block," it's only natural that kids will want the entire crew. Once purchased, people will be able to make unlimited number of prints as well, which makes the Sesame Street 3D printed toys even more enticing.
Trend Themes
1. 3d-printed Toys - The growing use of 3D printing technology in the toy industry presents an opportunity for businesses to offer customizable and interactive toys at a lower cost.
2. Character-based Merchandising - Leveraging popular characters from movies, TV shows, or books to create merchandise offers a lucrative opportunity for companies to tap into pre-existing fan bases.
3. Toy Subscription Services - Subscription services offering monthly or quarterly deliveries of toys, particularly 3D-printed toys, can capitalize on the growing trend of convenient and personalized shopping experiences.
Industry Implications
1. Toy Manufacturing - Utilizing 3D printing technology to manufacture toys can disrupt traditional toy manufacturing by offering greater customization and faster production times.
2. Entertainment - Incorporating fan merchandise, such as 3D-printed toys, into popular entertainment franchises can drive brand awareness and consumer engagement.
3. E-commerce - Integrating 3D printing technology into e-commerce platforms to offer personalized and customizable products can enhance the online shopping experience for consumers.
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