SERRV Alleviates Poverty by Supporting Artisans from Around the World
Tiana Reid — February 8, 2012 — Social Good
SERRV is an shopping site that carves out a convenient way to shop for fair trade handicrafts from around the world. Its mission is poverty alleviation through supporting small-scale artisans and farmers. The online retailer, which sells a breadth of products including home decor, food, kitchen accessories, gifts, outdoor goods, jewelry and clothing, even got a nod from HelloGiggles, the female-oriented website created by Zooey Deschanel, producer Sophia Rossi and writer Molly McAleer, in a post called 'Shop for a Cause.'
"SERRV made history; becoming one of very few organizations who served more than five decades for the artisans and producers around the world," said director of SERRV's partner, Nepal's Mahaguthi, Sunil Chitrakar. "It started as an idealistic dream to help the poor and turned into Fair Trade."
Contact Information
SERRV website
SERRV on Facebook
SERRV on Twitter
"SERRV made history; becoming one of very few organizations who served more than five decades for the artisans and producers around the world," said director of SERRV's partner, Nepal's Mahaguthi, Sunil Chitrakar. "It started as an idealistic dream to help the poor and turned into Fair Trade."
Contact Information
SERRV website
SERRV on Facebook
SERRV on Twitter
Trend Themes
1. Fair Trade Retail - Opportunity for businesses to support small-scale artisans and farmers while promoting ethical and sustainable practices.
2. Online Ethical Shopping - Convenient and accessible way for consumers to shop for fair trade handicrafts from around the world, supporting poverty alleviation.
3. Socially Conscious Consumers - Rise in consumer demand for products that align with their values, creating a market for ethical retailers like SERRV.
Industry Implications
1. E-commerce - Online platforms that cater to the growing demand for fair trade products, providing a platform for artisans and farmers.
2. Artisan and Handicrafts - Opportunities for artisans and small-scale producers to reach a global market and receive fair compensation for their work.
3. Social Impact - Businesses focused on poverty alleviation and supporting marginalized communities through fair trade and ethical practices.
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