Sebastian Professional Debuts New Collection of Hair Products
Grace Mahas — June 24, 2020 — Fashion
References: sebastianprofessional
The summer heat can often cause unsightly frizz for many consumers with curly or wavy hair, and in an effort to ensure these consumers have luscious locks all season long, Sebastian Professional debuted The Whipped Cream, The Twisted Curl Magnifier Cream, and the Potion 9.
The Whipped Cream is an ultra-light product designed to nourish and replenish curls and waves for touchable bounce. The Twisted Curl Magnifier Cream, on the other hand, is a cream that polishes and defines curls without the addition of any extra weight or crunchiness. It's ideal for frizz control, airdrying, and diffusing curly hair. Lastly, Potion 9 is a versatile styling cream designed to restore lost moisture and rejuvenate hair.
Consumers can purchase these products from Sebastian Professional online and in select retailers.
Image Credit: Sebastian Professional
The Whipped Cream is an ultra-light product designed to nourish and replenish curls and waves for touchable bounce. The Twisted Curl Magnifier Cream, on the other hand, is a cream that polishes and defines curls without the addition of any extra weight or crunchiness. It's ideal for frizz control, airdrying, and diffusing curly hair. Lastly, Potion 9 is a versatile styling cream designed to restore lost moisture and rejuvenate hair.
Consumers can purchase these products from Sebastian Professional online and in select retailers.
Image Credit: Sebastian Professional
Trend Themes
1. Frizz Control Products - Opportunity for developing innovative hair products that effectively tame frizz and provide long-lasting results for curly and wavy hair types.
2. Lightweight Hair Nourishment - Possibility for creating hair products that nourish and replenish curls and waves without weighing them down, offering a lightweight alternative for summer hair care.
3. Versatile Styling Creams - Potential for developing multi-purpose styling creams that can restore lost moisture, rejuvenate hair, and cater to the diverse needs of consumers with curly or wavy hair.
Industry Implications
1. Hair Care Products - Disruptive innovation opportunity within the hair care industry to create specialized products that cater to the unique needs of curly and wavy hair during summer months.
2. Beauty and Personal Care Retail - Opportunity for retailers to offer a curated selection of curly hair-specific products, recognizing the growing demand for quality summer hair care solutions among consumers.
3. E-commerce and Online Retail - Potential for online retailers to expand their product offerings by featuring a range of hair care products specifically designed for managing frizz and enhancing curly and wavy hairstyles in the summer.
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