Swedish Dreams' Sea Salt Soap Features a Built-In Natural Exfoliator
Laura McQuarrie — October 19, 2017 — Fashion
While many consumers incorporate both soaps and exfoliating scrubs into their cleansing routines, the Swedish Dream Sea Salt Soap has the potential to simplify one's self-care ritual as a two-in-one product.
The solid bar soap is made with a base of sustainable palm and coconut oil, as well as glycerin, sunflower seed wax and sea salt, which is the key ingredient that works as a natural exfoliator. The product is branded as having a rich sea salt scent that reminds of "a day at the beach."
As well as having the ability to slough away dead skin cells, sea salt is rich in minerals and helps to both soothe and soften one's skin while bathing.
The solid bar soap is made with a base of sustainable palm and coconut oil, as well as glycerin, sunflower seed wax and sea salt, which is the key ingredient that works as a natural exfoliator. The product is branded as having a rich sea salt scent that reminds of "a day at the beach."
As well as having the ability to slough away dead skin cells, sea salt is rich in minerals and helps to both soothe and soften one's skin while bathing.
Trend Themes
1. Multifunctional Personal Care Products - The Swedish Dream Sea Salt Soap exemplifies the trend of combining multiple skincare benefits into one product, providing an opportunity for brands to develop innovative, time-saving solutions.
2. Natural Ingredients in Skincare - The use of sea salt as a natural exfoliator in the Swedish Dream Sea Salt Soap reflects the growing trend of consumers seeking sustainable and eco-friendly alternatives in their personal care products, presenting an opportunity for brands to develop innovative, nature-inspired skincare solutions.
3. Scented Self-care Products - The rich sea salt scent of the Swedish Dream Sea Salt Soap taps into the trend of scented self-care products that enhance the sensory experience, creating an opportunity for brands to develop unique and indulgent scented skincare offerings.
Industry Implications
1. Personal Care Industry - The Swedish Dream Sea Salt Soap's two-in-one formula presents an opportunity for personal care brands to attract consumers who value efficiency and simplicity in their self-care routines.
2. Natural Skincare Industry - The use of sea salt as a natural exfoliator in the Swedish Dream Sea Salt Soap signifies an opportunity for natural skincare brands to capitalize on the demand for sustainable, ingredient-conscious products that offer effective exfoliation.
3. Fragrance Industry - The appealing sea salt scent of the Swedish Dream Sea Salt Soap offers an opportunity for fragrance companies to collaborate with skincare brands and create enticing scent profiles for self-care products.
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