Schlotzsky's Launched a New Mac & Cheese Menu Nationwide
Colin Smith — September 12, 2024 — Business
References: schlotzskys & qsrmagazine
Schlotzsky’s has recently introduced a new line of Mac & Cheese products, expanding its menu to include three distinct varieties. The new offerings are designed to cater to a range of tastes, featuring the Mac & Cheese, which includes large elbow macaroni tossed in loaded cheese sauce and topped with even more shredded cheddar, the Mac & Cheese Bundle, which combines two quarts of Mac & Cheese with one small Oven Baked Sandwich, one Group Salad with dressing of the guest's choice, 10 breadsticks, one bottle of hot sauce, and one gallon of a beverage of the guest's choice. Lastly, the brand is offering the Cheesy Meal Deal, a combination of Chicken Smokecheesy or Beef Smokecheesy, a Small Mac & Cheese, and a regularly-sized drink. These additions aim to provide customers with more diverse and flavorful options, enhancing the overall dining experience at Schlotzsky’s.
The introduction of these Mac & Cheese products is part of Schlotzsky’s broader strategy to innovate and diversify its menu. By incorporating popular comfort foods with unique twists, the brand seeks to attract a wider customer base and meet the evolving preferences of its patrons. The new Mac & Cheese dishes are available at participating locations, and Schlotzsky’s anticipates that these offerings will become a popular choice among customers looking for hearty and satisfying meal options.
Image Credit: Schlotzsky's
The introduction of these Mac & Cheese products is part of Schlotzsky’s broader strategy to innovate and diversify its menu. By incorporating popular comfort foods with unique twists, the brand seeks to attract a wider customer base and meet the evolving preferences of its patrons. The new Mac & Cheese dishes are available at participating locations, and Schlotzsky’s anticipates that these offerings will become a popular choice among customers looking for hearty and satisfying meal options.
Image Credit: Schlotzsky's
Trend Themes
1. Comfort Food Fusion - Combining traditional comfort foods with unique ingredients to create new flavor experiences.
2. Meat-enhanced Mac & Cheese - Adding protein-rich meats like brisket and bacon to classic cheese dishes appeals to a broader audience.
3. QSR Menu Diversification - Expanding quick-service restaurant menus with innovative dishes caters to evolving consumer tastes.
Industry Implications
1. Quick-service Restaurants - The fast-paced food service industry benefits from new menu items that draw diverse customer bases.
2. Processed Cheese Products - Pre-packaged cheese producers can capitalize on trends towards gourmet and comfort food fusions.
3. Food Innovation - Continual experimentation within the food sector leads to the development of novel and appealing menu items.
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