The Sargento Foods Reserve Series Slices Come in Three Varieties
Michael Hemsworth — May 15, 2020 — Marketing
The Sargento Foods Reserve Series Slices are a new cheese product for consumers seeking out a premium option that's readily available at the grocery store instead of requiring a trip to a fine foods shop. The cheeses come in three varieties including Sliced Aged Gouda Natural Cheese, Sliced Fresh Asiago Natural Cheese and Sliced Aged White Natural Cheddar Cheese. The products are positioned as an everyday way to enhance favorite meals, snacks and recipes with a premium finishing touch.
Senior Marketing Manager at Sargento Foods John Stanwood spoke on the new Reserve Series Slices saying, "We’ve found that consumers love gourmet cheeses and the convenience of slices, so we’re bringing the best of both worlds together to elevate their everyday meals in a convenient new form. With the launch of Reserve Series Slices, adding delicious speciality cheeses to your sandwiches and burgers has never been easier, anyone can create their favourite dishes and enjoy the gourmet flavor profiles.”
Senior Marketing Manager at Sargento Foods John Stanwood spoke on the new Reserve Series Slices saying, "We’ve found that consumers love gourmet cheeses and the convenience of slices, so we’re bringing the best of both worlds together to elevate their everyday meals in a convenient new form. With the launch of Reserve Series Slices, adding delicious speciality cheeses to your sandwiches and burgers has never been easier, anyone can create their favourite dishes and enjoy the gourmet flavor profiles.”
Trend Themes
1. Premium Sliced Cheeses - Opportunity to offer artisan-quality sliced cheeses as a convenient grocery store option.
2. Gourmet Cheese Convenience - Growing demand for gourmet cheeses in a sliced format, providing consumers with an everyday way to elevate their meals.
3. Speciality Cheese Enhancement - Opportunity to enhance sandwiches and burgers with flavorful speciality cheeses in a convenient sliced form.
Industry Implications
1. Dairy Products - Disruptive innovation opportunity in creating premium sliced cheese products that meet the increasing demand for gourmet options.
2. Food Manufacturing - Opportunity for food manufacturers to develop and market sliced cheese varieties that provide a premium finishing touch to meals and snacks.
3. Grocery Retail - Retailers can capitalize on the trend by offering a wide selection of artisan-quality sliced cheeses to meet the growing consumer demand for convenient gourmet options.
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