The Salvatore Ferragamo Spring 2011 Line Tones Down with Sandy Colors
Summer Luu — September 30, 2010 — Fashion
References: style & fashionologie
The Salvatore Ferragamo Spring 2011 collection tones down typical bright spring vibrancy with a khaki spectrum of colors.
The collection reminds me of hot dessert retreats as the models wear khaki green bikini tops, soft orange string dresses and beige button-up tops. The style is an easy transition from the cold winter season. The Salavatore Ferragamo Spring 2011 collection is also a nice, calming alternative to the usual spring pastels.
Implications - Basic colors and materials such as blacks, neutrals and khakis are staples in fashion. Consumers look for these elements because they are adaptable in multiple styles and settings and are easy to spice up with accessories that make them reflective of personal tastes. Across many industries, including cell phones and personal computers, buyers who are investing in the same products that are basic in design look to accessories, stickers and other customization tools to personalize their possessions.
The collection reminds me of hot dessert retreats as the models wear khaki green bikini tops, soft orange string dresses and beige button-up tops. The style is an easy transition from the cold winter season. The Salavatore Ferragamo Spring 2011 collection is also a nice, calming alternative to the usual spring pastels.
Implications - Basic colors and materials such as blacks, neutrals and khakis are staples in fashion. Consumers look for these elements because they are adaptable in multiple styles and settings and are easy to spice up with accessories that make them reflective of personal tastes. Across many industries, including cell phones and personal computers, buyers who are investing in the same products that are basic in design look to accessories, stickers and other customization tools to personalize their possessions.
Trend Themes
1. Neutral Color Palette - Neutral colors like khaki and beige are gaining popularity in fashion, allowing for easy customization and versatility.
2. Personalization Accessories - Consumers are increasingly seeking accessories and customization tools to personalize their basic products, opening up new opportunities for innovation.
3. Adaptable Style - Fashion trends that can transition between seasons and settings are in high demand, providing a market for versatile clothing options.
Industry Implications
1. Fashion - Neutral color palettes and adaptable styles are disrupting the fashion industry, creating opportunities for brands to cater to personalized and versatile clothing preferences.
2. Technology (cell Phones) - The trend of personalization accessories in fashion extends to other industries like cell phones, where consumers seek ways to customize their devices.
3. Technology (personal Computers) - Consumers who prefer basic design in personal computers are looking for customization tools to personalize their devices and make them reflective of their personal tastes.
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