Carhartt WIP Opts for Neutral Light Tones for SS24 Season
Amy Duong — January 30, 2024 — Art & Design
References: carhartt-wip & hypebeast
Fashion imprint Carhartt WIP unveils a new range designed for the Spring/Summer 2024 season and to prepare for the warmer times of the year, it presents a series of light tonal looks. It is defined by fresh neutral palettes and bright jewel tones to bring it to life. It is also paired with some soft pastel hues as the main color scheme of the season.
In terms of the designs and silhouettes, it remains true to its workwear roots as it features durable classics and breathable visuals that make it easy to fit into most wardrobes. It features familiar items such as the Chore Denim Jacket, the Santa Fe Jacket, and the Arbor Vest -- all of which have a light construction and tone.
Image Credit: Carhartt WIP, hypebeast, carhartt-wip
In terms of the designs and silhouettes, it remains true to its workwear roots as it features durable classics and breathable visuals that make it easy to fit into most wardrobes. It features familiar items such as the Chore Denim Jacket, the Santa Fe Jacket, and the Arbor Vest -- all of which have a light construction and tone.
Image Credit: Carhartt WIP, hypebeast, carhartt-wip
Trend Themes
1. Neutral Tonal Spring Streetwear - Fashion imprint Carhartt WIP presents a new range of light tonal looks for the Spring/Summer 2024 season, featuring fresh neutral palettes and bright jewel tones.
2. Workwear-inspired Silhouettes - Carhartt WIP stays true to its workwear roots by incorporating durable classics and breathable visuals into its Spring/Summer 2024 collection.
3. Soft Pastel Hues - Carhartt WIP introduces soft pastel hues as the main color scheme for the Spring/Summer 2024 season, adding a touch of elegance to its streetwear designs.
Industry Implications
1. Fashion - The fashion industry can explore the trend of neutral tonal streetwear for the Spring/Summer 2024 season, embracing fresh palettes and jewel tones.
2. Apparel Manufacturing - Apparel manufacturers can capitalize on the demand for workwear-inspired silhouettes, creating durable and breathable clothing options for consumers.
3. Retail - Retailers have an opportunity to highlight and promote the trend of soft pastel hues in their Spring/Summer 2024 collections, attracting customers seeking an elegant touch.
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