Nathalie Khayat Presents the SALT Series at Frieze LA
Amy Duong — May 19, 2023 — Art & Design
References: redirect.viglink & design-milk
Nathalie Khayat presents the new SALT Series at Frieze Los Angeles and it was presented by House of Today, which is a non-profit organization that works towards fostering sustainable design culture in Lebanon. The works in the series highlight a creative process that explores sculptural dimensions.
Khayat explains that “The SALT collection allows for ample room for viewers to interpret and explore the creative process and what was born of it. I found that nature was speaking through me, which was expressed in both the creative process and the unique items that emerged.” Khayat added that she “embraced the idea of not setting clear intentions and abandoning norms, to birth a non-evident coherence between objects… where one calls on the other.”
Image Credit: House of Today
Khayat explains that “The SALT collection allows for ample room for viewers to interpret and explore the creative process and what was born of it. I found that nature was speaking through me, which was expressed in both the creative process and the unique items that emerged.” Khayat added that she “embraced the idea of not setting clear intentions and abandoning norms, to birth a non-evident coherence between objects… where one calls on the other.”
Image Credit: House of Today
Trend Themes
1. Sustainable Design - The focus on sustainable design in the SALT Series exhibits a need for environmentally conscious products and processes, creating opportunities for businesses to innovate in eco-friendly ways.
2. Exploratory Art - The SALT Series explores sculptural dimensions in a way that allows viewers to interpret and explore the creative process, demonstrating an opportunity for businesses to innovate in art through interactive or immersive experiences.
3. Non-traditional Coherence - Khayat's embracement of abandoning norms and creating a non-evident coherence between objects in the SALT Series highlights an opportunity for businesses to innovate in design through unconventional methods and exploring new forms of coherence.
Industry Implications
1. Sustainable Design - As demonstrated by the SALT Series, there is a need for more environmentally conscious products and processes, creating opportunities for innovation in industries such as fashion, furniture, and architecture.
2. Art Exhibition - The exploratory and interactive nature of the SALT Series highlights opportunities for disruptive innovation in the art industry through creating more immersive and interactive exhibitions.
3. Non-profit Organizations - House of Today's mission to foster sustainable design culture in Lebanon through exhibits like the SALT Series creates opportunities for non-profit organizations to innovate and promote sustainability through various industries and mediums.
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