The Rosé Time Apple Watch and Mobile App Makes It Easy to Order a Glass
Laura McQuarrie — July 4, 2015 — Tech
References: itunes.apple & urbanairship
Attendees of this year's Cannes Lions were never left wondering whether or not it was time to drink wine, thanks to the Rosé Time app from the Intergalactic Agency.
This mobile and Apple Watch app is unbelievably simple, needing just tap on the screen to indicate that you're in need of rosé. From there, the app uses beacons to pick up on the user's exact location and the wine is delivered instantly. The app then makes it clear that the wine is on its way.
As fun an app as this is just for wine or other spirits, it's easy to imagine that it could be applied for a number of other one-off products that are always in demand, especially during a live party or other group gathering.
This mobile and Apple Watch app is unbelievably simple, needing just tap on the screen to indicate that you're in need of rosé. From there, the app uses beacons to pick up on the user's exact location and the wine is delivered instantly. The app then makes it clear that the wine is on its way.
As fun an app as this is just for wine or other spirits, it's easy to imagine that it could be applied for a number of other one-off products that are always in demand, especially during a live party or other group gathering.
Trend Themes
1. On-demand Drinking Apps - Developing on-demand delivery apps for various types of alcohol could be a profitable venture.
2. One-tap Ordering Convenience - Streamlining the ordering process through apps with one-tap ordering buttons could be a solution for faster delivery of goods.
3. Location-based Delivery Services - Creating location-based delivery services could enhance customer experience while also saving time and resources.
Industry Implications
1. Alcohol Delivery Industry - The development of wine and other liquor apps could disrupt the alcohol delivery industry by offering fast, on-demand delivery services with minimal effort.
2. Party Supplies Delivery Industry - Expanding the one-tap order option for other party supplies, like snacks and decorations, could create a revolutionary experience for party-goers and hosts.
3. Convenience Delivery Industry - Creating location-based delivery services could be an innovative step for the overall convenience delivery industry to provide faster and more reliable services.
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