Roamler App Helps Businesses Connect to a Mobile Workforce
Christopher DeLuca — June 20, 2011 — Lifestyle
References: youtube & springwise
The Roamler app helps businesses leverage the power of mobile devices by connecting them to a workforce anywhere in the world. The tasks that can range from checking the location of a product, to snapping a photo of a specific branding campaign, to coming up with an original marketing campaign. After the tasks are finished, mobile workers send in photos via their mobile device to be verified and then paid.
Much in the same way that daily deal websites connect two parties who both benefit, the Roamler app does the same thing: it brings together a company looking to accomplish tasks and mobile users who could use a little extra cash. The Roamler app is an innovative use of mobile technology to crowdsource labor.
Much in the same way that daily deal websites connect two parties who both benefit, the Roamler app does the same thing: it brings together a company looking to accomplish tasks and mobile users who could use a little extra cash. The Roamler app is an innovative use of mobile technology to crowdsource labor.
Trend Themes
1. Mobile Crowdsourcing - The Roamler app demonstrates the trend of leveraging mobile devices to connect businesses with a global workforce.
2. Gig Economy - The Roamler app taps into the growing gig economy, providing opportunities for mobile users to earn extra income by completing tasks.
3. Verified Mobile Tasking - The Roamler app streamlines the process of verifying and paying mobile workers, introducing a trend of verified mobile tasking.
Industry Implications
1. Market Research - The Roamler app can disrupt the market research industry by offering a cost-effective and efficient way to collect data and insights.
2. Retail - The Roamler app presents an opportunity for retailers to outsource tasks like checking product placement and monitoring brand campaigns.
3. Marketing and Advertising - The Roamler app offers a new approach to marketing and advertising by enabling businesses to crowdsource ideas for original campaigns.
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