Riven is a Vegan Mouthwash-Meets-Probiotic
Laura McQuarrie — February 10, 2022 — Lifestyle
References: shopriven & producthunt
Riven is of the mind that "the secret to a cleaner and healthier mouth is more bacteria, not less" and its unique approach to a strong and healthy mouth fuses the benefits of mouthwash and probiotics. This vegan mouthwash sets itself apart by bolstering the oral microbiome with clinically researched strains and no fluoride, artificial colors, parabens and SLS.
The plant-powered probiotic mouthwash can be found in zero-plastic packaging and its ingredient list includes novel ingredients like grape seed extract, aloe leaf juice, stevia, pineapple enzyme and cranberry seed oil.
Unlike traditional oral care products that are focused on killing bacteria, this one leaves the resident-friendly bacteria in place so that it can work against the pathogenic bacteria that can cause problems such as tooth decay, gum inflammation and even tooth loss.
The plant-powered probiotic mouthwash can be found in zero-plastic packaging and its ingredient list includes novel ingredients like grape seed extract, aloe leaf juice, stevia, pineapple enzyme and cranberry seed oil.
Unlike traditional oral care products that are focused on killing bacteria, this one leaves the resident-friendly bacteria in place so that it can work against the pathogenic bacteria that can cause problems such as tooth decay, gum inflammation and even tooth loss.
Trend Themes
1. Plant-based Oral Care - Incorporating probiotics and natural ingredients in oral care products has disrupted the traditional approach to dental hygiene.
2. Zero-plastic Packaging - Innovative packaging design that uses sustainable materials has become a trend in the oral care industry.
3. Microbiome-focused Products - Creating products that enhance the oral microbiome has grown in popularity as more research reveals the importance of a healthy oral microbiome.
Industry Implications
1. Oral Care - There is a growing opportunity in the oral care industry to create plant-based, microbiome-focused products that are sustainably packaged.
2. Nutraceuticals - More companies are exploring the use of probiotics and natural ingredients to create specialty oral health products in the nutraceutical industry.
3. Sustainable Packaging - The oral care industry has an opportunity to reduce its environmental impact and appeal to eco-conscious consumers through the use of zero-plastic packaging.
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