'Rightamin' Delivers All Supplements in One Convenient Pouch
Michael Hemsworth — January 8, 2020 — Business
The 'Rightamin' service is a new option for consumers who are looking for an easier way to get their daily intake of supplements without having to purchase bottle after bottle on their own. The service works by providing subscribers with a monthly delivery of daily vitamin packs that each contain their choice of supplements from their favorite brands. This will eliminate the need for users to curate their own daily dose of supplements and further streamline their shopping list by not having to purchase large amounts of specific products.
The 'Rightamin' service is also focused on value by charing customers less per day than they might already be paying. Time-poor consumers can also enjoy the benefits of not having to dole out vitamins and supplements themselves in favor of prepackaged doses.
The 'Rightamin' service is also focused on value by charing customers less per day than they might already be paying. Time-poor consumers can also enjoy the benefits of not having to dole out vitamins and supplements themselves in favor of prepackaged doses.
Trend Themes
1. Curated Vitamin Pack Services - Opportunity for businesses to offer a convenient and personalized solution for consumers to get their daily dose of supplements without the hassle of purchasing multiple bottles.
2. 'rightamin' Service - Disruptive innovation opportunity for companies to streamline the supplement shopping experience by providing subscribers with monthly deliveries of daily vitamin packs.
3. Value-driven Subscription Models - Opportunity to create a cost-effective solution for consumers by charging less per day for curated vitamin packs compared to purchasing individual bottles.
Industry Implications
1. Health and Wellness - Innovative businesses in the health and wellness industry can leverage curated vitamin pack services to cater to consumers seeking a simplified and personalized approach to supplement intake.
2. E-commerce - Opportunity for e-commerce platforms to collaborate with 'Rightamin' and other similar services to provide consumers with a convenient way to purchase curated vitamin packs online.
3. Personalized Medicine - Disruptive innovation opportunity in the personalized medicine field to explore the integration of curated vitamin pack services as part of an overall health management plan.
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