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Urban Culture-Inspired Sunglasses

Clean the Sky - Positive Eco Trends & Breakthroughs

The RETROSUPERFUTURE Spring/Summer 2019 Range Boasts All Shapes

— February 8, 2019 — Fashion
The latest RETROSUPERFUTURE Spring/Summer 2019 collection highlights wearability and versatility with the plethora of different frame structures to choose from. The new range is highly expansive and features functional eyewear that is true to the Italian label's design aesthetics. The seasonal options showcase bright colors, sharp shapes, curvaceous structures, and more.

The main visual component that all of the designs share is a sense of minimalism -- spotlighting slight details that make the entire silhouettes stand out respectively. This is the result of multiple inspirations when designing the range, which stems from urban culture. The RETROSUPERFUTURE Spring/Summer 2019 collection draws cues from urbanistic settings such as Los Angeles, Milan, Seoul, and Tokyo, infusing their subcultures and mainstream settings. This is translated in forms such as black eyewear frames to metal frames, angled shapes, and bold colors.
Trend Themes
1. Versatile Eyewear Designs - There is an opportunity for eyewear brands to create versatile designs that can cater to different fashion preferences and occasions.
2. Minimalist Aesthetics - Brands can explore minimalist design elements to create eyewear that is sleek and stands out with subtle details.
3. Urban Culture-inspired Fashion - There is a growing trend of incorporating urban culture influences into fashion, opening opportunities for brands to create products that resonate with this demographic.
Industry Implications
1. Eyewear - The eyewear industry can capitalize on creating diverse and functional designs that appeal to different consumer preferences.
2. Fashion - The fashion industry can explore urban culture-inspired designs to cater to the demand for unique and trendsetting products.
3. Accessories - The accessories industry can tap into the trend of versatile and minimalist eyewear designs to offer stylish and practical products.
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