Pai Skincare's Face Mask is Powered by the Resurrection Plant
Laura McQuarrie — February 8, 2022 — Fashion
References: paiskincare.ie & wwd
Resurrection plants are named for being able to stay dry for a few months (or longer periods,) protect themselves when water is in short supply, and revive themselves when water is once again available—and Pai Skincare's newest mask taps into the incredible properties of resurrection leaf extract.
Resurrection Girl is a deeply hydrating mask that is said to pour moisture back into the skin and when dispensed from its tube, it shares the awe-inspiring natural color of blue tansy, plus its antioxidant benefits. Fueled by resurrection plant and what the brand calls "nature’s best-kept secret for intense hydration," this face mask is a rich and silky treatment that revives skin in a matter of minutes.
The organic and cruelty-free skincare face mask also contains a combination of oils and orange fruit water.
Resurrection Girl is a deeply hydrating mask that is said to pour moisture back into the skin and when dispensed from its tube, it shares the awe-inspiring natural color of blue tansy, plus its antioxidant benefits. Fueled by resurrection plant and what the brand calls "nature’s best-kept secret for intense hydration," this face mask is a rich and silky treatment that revives skin in a matter of minutes.
The organic and cruelty-free skincare face mask also contains a combination of oils and orange fruit water.
Trend Themes
1. Resurrection Plant-based Skincare - There is an opportunity to develop more skincare products using the properties of resurrection plant extract to provide intense hydration and revive the skin.
2. Antioxidant-infused Face Masks - Developing face masks with antioxidants, such as blue tansy, can provide additional benefits for the skin while hydrating and revitalizing it.
3. Organic and Cruelty-free Skincare - There is a growing demand for organic and cruelty-free skincare products, and companies can innovate by incorporating natural and sustainable ingredients into their products.
Industry Implications
1. Skincare Industry - The skincare industry can leverage the properties of the resurrection plant extract to create new product lines that provide intense hydration and revive the skin.
2. Natural Ingredients Industry - The natural ingredients industry can expand its offerings by sourcing and promoting the benefits of plant-based ingredients like the resurrection plant extract and blue tansy.
3. Cruelty-free Products Industry - Manufacturers in the cruelty-free products industry can capitalize on the growing demand for organic and sustainable skincare products by using natural ingredients and avoiding animal testing.
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