The Bob Wolfenson Shot Renata Sozzi Criativa Magazine Shoot is Marvelous
Jordan Sowunmi — August 26, 2011 — Marketing
References: revistacriativa.globo & fashiongonerogue
Looking through the images in the Bob Wolfenson shot Renata Sozzi Criativa Magazine editorial is an invitation to time travel. The Renata Sozzi Criativa Magazine editorial features the young Brazilian beauty getting in touch with her inner-mod and dressing in outfits that make her the perfect candidate for Stepford Wife or 1960s British rocker.
Bob Wolfenson's career successes have been well-documented. The 57-year-old shutterbug is considered one of the talented photographers in Latin America, and has worked with some of the biggest names in the fashion world.
However, despite his ample skill, the shoot is made by Renata Sozzi's ability to convincingly rock a 1960s bob and a series of adorable, bright outfits. My favorite shot in the collection features Renata Sozzi in a saucy black number, holding a television. She eyes the camera in a distrustful way, but with a cutesy aplomb that attracts the viewer. This is Renata Sozzi at her finest. If this editorial is any indication, she has an extremely bright future in the fashion world.
The Renata Sozzi Criativa Magazine issue is on newsstands now.
Bob Wolfenson's career successes have been well-documented. The 57-year-old shutterbug is considered one of the talented photographers in Latin America, and has worked with some of the biggest names in the fashion world.
However, despite his ample skill, the shoot is made by Renata Sozzi's ability to convincingly rock a 1960s bob and a series of adorable, bright outfits. My favorite shot in the collection features Renata Sozzi in a saucy black number, holding a television. She eyes the camera in a distrustful way, but with a cutesy aplomb that attracts the viewer. This is Renata Sozzi at her finest. If this editorial is any indication, she has an extremely bright future in the fashion world.
The Renata Sozzi Criativa Magazine issue is on newsstands now.
Trend Themes
1. Retro Fashion - The trend highlights the potential for fashion brands to bring back 60s-inspired outfits.
2. Nostalgia Marketing - Companies can leverage this trend to capitalize on consumers' desire for things that evoke a sense of nostalgia.
3. Vintage Photography - With retro fashion trending, photographers can use vintage-style shots to create compelling editorial content.
Industry Implications
1. Fashion - Fashion brands can tap into the Retro Fashion trend through 60s-inspired designs and marketing strategies.
2. Marketing - Nostalgia Marketing is an opportunity for companies to promote products that elicit feelings of nostalgia and sentimentality in consumers.
3. Photography - Photographers can use Vintage Photography to produce compelling images that align with the Retro Fashion trend, catering to fashion brands and stylish consumers.
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