The Fjell^ Boards Focus on Functionality for Remote Trail Use
References: fjellsnowboards & highsnobiety
Adventure enthusiasts interested in sportswear gear designed for trekking off to remote trails and locations might find the Fjell^ snowboard brand an asset with its minimalistic product aesthetic that focuses more on functionality than embellishment. The boards are designed to be simple and sleek with the purpose of being used in secluded mountainous regions.
The Fjell^ brand opts for a stripped-down look for its boards that diverges from the often seen technicolor and patterned versions of its competitors. Instead, the Fjell^ snowboards are white or black without any logos or added designs. This allows the focus to be on the shape of the board, that has a curved tip and fanned back end for added aerodynamic use when shredding through hilly regions.
The Fjell^ brand opts for a stripped-down look for its boards that diverges from the often seen technicolor and patterned versions of its competitors. Instead, the Fjell^ snowboards are white or black without any logos or added designs. This allows the focus to be on the shape of the board, that has a curved tip and fanned back end for added aerodynamic use when shredding through hilly regions.
Trend Themes
1. Minimalist Snowboards - Snowboard brands are opting for stripped-down designs to focus on functionality rather than embellishment.
2. Adventure Sportswear - Sportswear brands are designing gear specifically for trekking off to remote trails and locations.
3. Sleek Outdoor Gear - Outdoor gear brands are emphasizing minimalistic and sleek designs for easier use in secluded mountainous regions.
Industry Implications
1. Sportswear - Sportswear manufacturers are designing gear that is functional and specifically suited for off-trail use.
2. Outdoor Gear - Companies specializing in outdoor gear are offering sleek and minimalist designs for improved functionality.
3. Snowboarding - Snowboard brands are innovating with minimalist designs that focus on aerodynamics and functionality for improved performance.
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