Two Bristish Creatives Post on Airbnb to Raise Money for Refugee Relief
Meghan Young — March 28, 2016 — Social Good
References: homesofthejungle & adweek
It should be a good thing that there are many ways to help the world and yet because there are so many ways, desensitization to such efforts is a common issue. So people who are trying to make a difference are getting creative -- take these refugee homes as the perfect example. London-based creatives Jason Scott and Joris Philippart recently listed them on Airbnb in order to raise money for relief.
Not only are funds raised, but also awareness of just how deplorable the refugee homes in Calais, France, are. Interestingly. Adweek writes, "We personally can't tell whether the amount of P.T. Barnum they've applied to this idea is just right or too much. Comfortable people must be hit where they live, but the long-term effects of encouraging pity for refugees, without controlling for paternal condescension, are ugly."
Not only are funds raised, but also awareness of just how deplorable the refugee homes in Calais, France, are. Interestingly. Adweek writes, "We personally can't tell whether the amount of P.T. Barnum they've applied to this idea is just right or too much. Comfortable people must be hit where they live, but the long-term effects of encouraging pity for refugees, without controlling for paternal condescension, are ugly."
Trend Themes
1. Refugee Relief Fundraising - Creative fundraising methods for refugee relief will gain popularity to raise funds and awareness.
2. Community-driven Donations - Communities will increasingly take the initiative to address social issues and help refugees through donations.
3. Socially Conscious Tourism - Socially conscious tourism will become more popular as people look for ways to make a positive impact on the world.
Industry Implications
1. Hospitality - The hospitality industry can partner with humanitarian organizations to provide accommodations for refugees and raise funds for relief.
2. Philanthropy - The philanthropy industry can offer new avenues for creative fundraising to address the refugee crisis.
3. Tourism - The tourism industry can promote socially conscious travel opportunities to help refugees and support relief efforts.
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