The New Reese's Spread is Going to Change How We Eat Almost All Food
Alyson Wyers — November 10, 2014 — Lifestyle
References: hersheys & thatsnerdalicious
Giving Nutella a run for its money is the recently announced Reese's Spread. The chocolate peanut butter spread is about to revolutionize the way you eat foods like celery, waffles, toast, apples, strawberries, s'mores and shortbread cookies. This is on the heels of Hershey announcing they would be selling a range of chocolate flavored spreads.
After already popularizing their combination of peanut butter and chocolate in the form of Reese's Peanut Butter Cups, it makes sense Hershey would want to capitalize on a spread. This product will be an absolute game changer when it comes to peanut butter sandwiches, caramel apples and everyone's favorite campfire confection -- the s'more. It makes a great dip for a number of fruits as well.
After already popularizing their combination of peanut butter and chocolate in the form of Reese's Peanut Butter Cups, it makes sense Hershey would want to capitalize on a spread. This product will be an absolute game changer when it comes to peanut butter sandwiches, caramel apples and everyone's favorite campfire confection -- the s'more. It makes a great dip for a number of fruits as well.
Trend Themes
1. Chocolate Peanut Butter Spreads - The new Reese's Spread is disrupting the way we eat foods by introducing a combination of chocolate and peanut butter in a spreadable form.
2. Flavored Spreads - Hershey's entry into the chocolate flavored spreads market is creating opportunities for innovation in the spread industry.
3. Alternative Nutella - Reese's Spread is challenging Nutella's dominance in the market by offering a delicious chocolate peanut butter spread.
Industry Implications
1. Food and Beverage - The introduction of chocolate peanut butter spreads is revolutionizing the food and beverage industry by providing a new flavor combination for consumers.
2. Snack Foods - The availability of the Reese's Spread is creating disruptive innovation opportunities for snack food companies looking to incorporate the popular chocolate peanut butter flavor into their products.
3. Spreadable Condiments - The launch of the Reese's Spread is opening doors for innovation in the spreadable condiments industry, as companies explore new flavor combinations and textures.
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