The Reebok ATV 19+ Running Shoe Traverses Tricky Turfs
Meghan Young — January 30, 2013 — Fashion
The Reebok ATV 19+ running shoe may look like something an alien would make in its attempt to assimilate into the human world, but it was in fact created by humans for humans. It is a rather gimmicky set of sneakers that boast 19 knobby protrusions on its sole to better allow people to traverse on rugged terrain more easily.
Likened to an off-road vehicle, the Reebok ATV 19+ running shoe is ideal for use in mud, snow, grass and sand. In addition to the rugged overlay, the sneakers sport a padded tongue and supportive collar for added comfort and protection.
Hitting stores on February 1, 2013, the Reebok ATV 19+ running shoe is being touted by UFC star Rampage Jackson.
Likened to an off-road vehicle, the Reebok ATV 19+ running shoe is ideal for use in mud, snow, grass and sand. In addition to the rugged overlay, the sneakers sport a padded tongue and supportive collar for added comfort and protection.
Hitting stores on February 1, 2013, the Reebok ATV 19+ running shoe is being touted by UFC star Rampage Jackson.
Trend Themes
1. All-terrain Sneakers - Disruptive innovation opportunity: Designing sneakers with specialized soles and features for improved traction on various terrains.
2. Off-road Footwear - Disruptive innovation opportunity: Creating footwear that provides comfort and support in rugged environments.
3. Athletic Shoe Technology - Disruptive innovation opportunity: Integrating innovative features into athletic shoes for enhanced performance and protection.
Industry Implications
1. Sports Apparel - Disruptive innovation opportunity: Developing sports footwear and apparel for extreme outdoor activities.
2. Outdoor Recreation - Disruptive innovation opportunity: Expanding outdoor footwear options for individuals engaging in challenging terrains.
3. Fitness Equipment - Disruptive innovation opportunity: Introducing specialized footwear for fitness activities in various environments.
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