Ideas
Explore the world's #1 largest database of ideas and innovations, with 478,197 inspiring examples.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,287 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 478,197 cutting edge ideas.

Off-Road Military-Grade Footwear

Clean the Sky - Positive Eco Trends & Breakthroughs

The North Face and UNDERCOVER Launch the Summit Offtrail TR

— October 25, 2024 — Fashion
The North Face continues to work in collaboration with streetwear imprint UNDERCOVER on a pair of the Summit Offtrail TR sneaker models. The shoe's upper forefoot panel is an experimental silhouette prepared for off-roading and running -- it is made from Matryx fabric, a performance textile that is constructed from Kevlar.

The technical fiber is ten times stronger than steel, and the Summit Offtrail TR worn on the foot is made from the same material that is used to create bulletproof vests. The outdoor model is meant for runners to explore the rugged trails and other off-road spaces where the ground can feel unstable. The large 7mm lugs on the Summit Offtrail TR sole unit are supportive of this.

Image Credit: UNDERCOVER
Trend Themes
1. Kevlar-infused Sportswear - Kevlar-infused sportswear presents a new frontier in athletic equipment, offering unparalleled durability and strength for extreme outdoor conditions.
2. Experimental Footwear Design - Experimental footwear design is pushing the boundaries of traditional shoe structures, focusing on high-performance materials and innovative construction techniques.
3. Streetwear-military Crossovers - Streetwear-military crossovers blend urban aesthetics with tactical functionality, creating products that cater to the fashion-forward yet performance-driven consumer.
Industry Implications
1. Outdoor Recreation - The outdoor recreation industry is integrating advanced materials like Kevlar to develop equipment that enhances safety and performance in extreme environments.
2. Athletic Footwear - The athletic footwear industry is embracing high-tech fabrics and unique designs to meet the demands of athletes who require versatile and durable shoes.
3. Fashion Apparel - Fashion apparel is evolving to incorporate rugged, performance-driven materials, appealing to consumers who desire both style and functionality in their wardrobe.
8.2
Score
Popularity
Activity
Freshness