Reddit Soap is for the Hygienic Geek
Jessica Marcel — September 27, 2009 — Lifestyle
Reddit soap gives computer-obsessed geeks, nerds and dorks a reason to take that much-needed shower. The socially impaired now have no reason to avoid the bathroom.
Reddit got together with Soapier to make this uber-dorky toiletry. Aside from being a shoutout to a Web site, the Reddit soap is also really cute. Almost too cute to use.
Now all we need to go with our Reddit soap is a Reddit towel, toilet seat cover, and toothbrush.
Implications - Reddit and Soapier have collaborated to created 10 ounces of some of the most high quality vegetable glycerin based soap available on the market. The collaboration is twice the volume of your standard bar. The soap will keep you looking your best regardless of what you are doing.
Reddit got together with Soapier to make this uber-dorky toiletry. Aside from being a shoutout to a Web site, the Reddit soap is also really cute. Almost too cute to use.
Now all we need to go with our Reddit soap is a Reddit towel, toilet seat cover, and toothbrush.
Implications - Reddit and Soapier have collaborated to created 10 ounces of some of the most high quality vegetable glycerin based soap available on the market. The collaboration is twice the volume of your standard bar. The soap will keep you looking your best regardless of what you are doing.
Trend Themes
1. Geeky Toiletries - The rise of geek-themed toiletries presents an opportunity for brands to tap into the tech-savvy market by offering innovative and fun personal care products.
2. Niche Collaboration - Partnerships between online communities like Reddit and brands like Soapier create unique products that cater to specific subcultures, providing opportunities for collaboration and market segmentation.
3. Cute Consumer Goods - The demand for cute and novelty consumer goods like Reddit soap highlights the potential for disrupting traditional personal care products with quirky designs and branding.
Industry Implications
1. Personal Care - The personal care industry can explore creating innovative and geek-themed products to cater to the growing market of tech-savvy consumers.
2. E-commerce - E-commerce platforms can leverage the popularity of niche collaborations to offer exclusive products that appeal to specific communities like Reddit users.
3. Gift and Novelty - The gift and novelty industry can capitalize on the trend of cute and quirky consumer goods, creating unique and creative products for niche markets.
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