This Red Bull Office in Mexico Stays True to Its Regional Roots
Mishal Omar — November 8, 2016 — Art & Design
References: spacemex & officesnapshots
The Red Bull office located in Polanco, Mexico was designed by the firm 'SPACE' and was made to be a space that is both creative and productive.
Red Bull is known for its ability to appeal to young demographics with its disruptive, entertaining and adventurous marketing – and its office space is no different. With the purpose of avoiding the negative connotations associated with the term "office," SPACE chose to create an office design that values productivity but also creativity. As a result, the Red Bull office has a space covered in bikes and features a gym, game room and bar – much of which was decorated by Mexican artists who were inspired by design norms from around the country.
This office is able to expertly fuse a modern design with eccentricity for a space that is both professional and entertaining.
Red Bull is known for its ability to appeal to young demographics with its disruptive, entertaining and adventurous marketing – and its office space is no different. With the purpose of avoiding the negative connotations associated with the term "office," SPACE chose to create an office design that values productivity but also creativity. As a result, the Red Bull office has a space covered in bikes and features a gym, game room and bar – much of which was decorated by Mexican artists who were inspired by design norms from around the country.
This office is able to expertly fuse a modern design with eccentricity for a space that is both professional and entertaining.
Trend Themes
1. Creative Office Design - There is an opportunity to create office spaces that go beyond the traditional and dull design to increase productivity and creativity in employees.
2. Incorporating Local Art and Culture in Office Design - Office spaces can benefit from embracing the unique local art and culture to create a more vibrant and productive work environment.
3. Balancing Work and Fun in the Office - More and more companies are incorporating elements of fun and relaxation into workspaces in order to increase employee productivity and satisfaction.
Industry Implications
1. Office Design - There is an opportunity for interior design firms to specialize in creating creative and productive office spaces that prioritize the unique needs of each company.
2. Art and Culture Integration - Companies can hire local artists and designers to incorporate the unique cultural elements of their area into their office spaces for a more creative and engaging work environment.
3. Employee Productivity and Satisfaction - Industries can benefit from designing workspaces that prioritize employee well-being, making the office a more enjoyable place to be and increasing productivity.
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