The New Red Bull Editions Offer Three Tasty Flavors to Enjoy
Michael Hemsworth — February 1, 2017 — Lifestyle
References: foodbev
Expanding on the current offerings from the energy drink brand, the new Red Bull Edition flavors are formulated to provide an unexpected experience for those looking for something different.
The new flavors include Kiwi Apple (Green Edition), Açaí Berry (Purple Edition) and Limeade (Lime Edition) that have all come about thanks to the success of the brand's previous flavor range expansions.
The flavors aim to expand the relevancy of the product for those who might be looking for a different flavor to enjoy or those who might be new to energy drinks. Each of the flavors are formulated to incorporate flavor profiles that have seen an increase in popularity in the US over the past short while.
The new Red Bull Edition flavors are set to be available nationwide in the coming weeks.
The new flavors include Kiwi Apple (Green Edition), Açaí Berry (Purple Edition) and Limeade (Lime Edition) that have all come about thanks to the success of the brand's previous flavor range expansions.
The flavors aim to expand the relevancy of the product for those who might be looking for a different flavor to enjoy or those who might be new to energy drinks. Each of the flavors are formulated to incorporate flavor profiles that have seen an increase in popularity in the US over the past short while.
The new Red Bull Edition flavors are set to be available nationwide in the coming weeks.
Trend Themes
1. Exotic Flavored Energy Drinks - Opportunity to capitalize on the growing consumer demand for unique and adventurous energy drink flavors.
2. Flavor Range Expansions - Opportunity to innovate and attract new customers by introducing new flavors to existing product lines.
3. Popularity of Unique Flavor Profiles - Opportunity to tap into the trend of popularity in the US for flavors like Kiwi Apple, Açaí Berry, and Limeade.
Industry Implications
1. Energy Drink - Opportunity for energy drink companies to differentiate themselves in the market by offering a wider range of unique flavors.
2. Beverage - Opportunity for beverage manufacturers to explore and capitalize on the growing trend of exotic flavors in energy drinks.
3. Flavoring and Ingredient Suppliers - Opportunity to supply unique flavor profiles like Kiwi Apple, Açaí Berry, and Limeade to energy drink companies for product innovation.
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