The 'Just Beg' Bags Are Stylish AND Socially Conscious
Ines Freitas — January 27, 2009 — Eco
References: experimentadesign.pt
This creative bag named Just Beg was created from colourful felt-tip markers and elastic thread.
Not only imaginatively beautiful, the concept of the bag was born from a social conscience initiative. In a collaboration between a detention facility and the design brand DESIGNWISE, the bags were manufactured by female Portuguese recluses. The bags are handmade, creating one of a kind, exclusive accessories.
Just Beg was conceived by the Angola-born designer Naulila LuÃs, part of the unique Portuguese brand DESIGNWISE.
Implications - This is the kind of creative, artistic, and socially conscious innovation that warms the cockles of my heart. DESIGNWISE prides itself on being a special company, one that sells a story with each product.
Their company story is good enough for me.
Not only imaginatively beautiful, the concept of the bag was born from a social conscience initiative. In a collaboration between a detention facility and the design brand DESIGNWISE, the bags were manufactured by female Portuguese recluses. The bags are handmade, creating one of a kind, exclusive accessories.
Just Beg was conceived by the Angola-born designer Naulila LuÃs, part of the unique Portuguese brand DESIGNWISE.
Implications - This is the kind of creative, artistic, and socially conscious innovation that warms the cockles of my heart. DESIGNWISE prides itself on being a special company, one that sells a story with each product.
Their company story is good enough for me.
Trend Themes
1. Eco-friendly Fashion - The 'Just Beg' bags highlight the trend of eco-friendly fashion by using recycled materials and socially conscious manufacturing processes.
2. Collaborative Design - The collaboration between a detention facility and DESIGNWISE showcases the trend of collaborative design, leveraging unique resources to create innovative products.
3. Handmade Accessories - The 'Just Beg' bags tap into the trend of handmade accessories, offering one-of-a-kind products with a personal touch.
Industry Implications
1. Fashion and Apparel - The 'Just Beg' bags represent a disruptive innovation opportunity in the fashion and apparel industry, combining sustainability, collaboration, and uniqueness.
2. Social Enterprises - The collaboration with female recluses and the emphasis on social consciousness positions 'Just Beg' and DESIGNWISE as potential disruptors in the social enterprise industry.
3. Art and Craft - The use of felt-tip markers and elastic thread in creating the 'Just Beg' bags opens up disruptive innovation opportunities in the art and craft industry, blending creativity and sustainability.
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