These New Lee Kum Kee Panda Ready-to-Eat Bowls Come in Four Options
Michael Hemsworth — December 3, 2020 — Marketing
These new Kum Kee Panda ready-to-eat bowls have been announced by the brand as a range of offerings for consumers who are looking for a tasty yet convenient option to enjoy for lunch or dinner. The rice and noodle bowls are targeted towards satisfying consumer demand for convenience and high-quality flavor, and feature a range of globally inspired recipes. The product will come in eight options to choose from, which are each ready in just three minutes or less in the microwave and packed with eight to 14 grams of protein each.
Lee Kum Kee President of Americas Simon Wu explained the new Kum Kee Panda ready-to-eat bowls further saying, "Convenience remains the name of the game for today’s busy consumers. We’re taking the guesswork out of mealtime by offering fans a reimagined twist on instant rice and noodles that celebrates traditional flavors in today’s modern kitchens.”
Lee Kum Kee President of Americas Simon Wu explained the new Kum Kee Panda ready-to-eat bowls further saying, "Convenience remains the name of the game for today’s busy consumers. We’re taking the guesswork out of mealtime by offering fans a reimagined twist on instant rice and noodles that celebrates traditional flavors in today’s modern kitchens.”
Trend Themes
1. Convenience Meal Solutions - The rise of ready-to-eat bowls reflects the demand for quick and convenient meal options.
2. Globally Inspired Recipes - The inclusion of globally inspired recipes in these meal bowls taps into consumers' desire for diverse and flavorful dining experiences.
3. Protein-rich Grab-and-go Foods - The emphasis on protein content in these ready-to-eat bowls caters to consumers seeking convenient, high-protein options for their busy lifestyles.
Industry Implications
1. Food and Beverage - The food and beverage industry can explore innovative ways to meet the demand for convenient, globally inspired meal solutions.
2. Microwaveable Food Products - The microwaveable food products industry has an opportunity to develop new and improved options for quick and easy meals.
3. Health and Wellness - The health and wellness industry can cater to the growing interest in protein-rich grab-and-go foods by creating nutritionally balanced options.
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