TK Hibiscus' Ready-to-Drink Tea Beverages Are an Alternative to Soda
Laura McQuarrie — March 10, 2015 — Lifestyle
References: foodnavigator-usa & tkhibiscus
With a growing number of people paying more attention to the food and drink items they put into their bodies, the ready-to-drink tea beverage market is exploding. Now that many consumers are swapping sugar-laden sodas for healthier alternatives, TK Hibiscus' is a brand that is finding itself right on target.
These ready-to-drink bottled teas are made with only certified organic tea leaves, meaning that no pesticides are involved and the finished product is as pure as possible. As well as well as doing away with harmful chemicals, there's no sugar and only trace amounts of caffeine that comes from the tea leaves, providing a sustainable source of energy. With freshly brewed flavors like Green Jasmine, Yellow Ginger and Cool Mint, you'll hardly crave the taste of soda or coffee.
These ready-to-drink bottled teas are made with only certified organic tea leaves, meaning that no pesticides are involved and the finished product is as pure as possible. As well as well as doing away with harmful chemicals, there's no sugar and only trace amounts of caffeine that comes from the tea leaves, providing a sustainable source of energy. With freshly brewed flavors like Green Jasmine, Yellow Ginger and Cool Mint, you'll hardly crave the taste of soda or coffee.
Trend Themes
1. Organic Bottled Teas - Organic bottled teas are gaining popularity as healthier alternatives to sugary sodas and coffee, providing an opportunity for brands in the ready-to-drink tea beverage market to innovate with unique flavors and ingredient combinations.
2. Sugar-free Beverages - Sugar-free beverages like TK Hibiscus' ready-to-drink teas are a growing trend in the beverage industry, indicating a need for innovation in developing natural sweeteners and flavorings.
3. Caffeine-trace Beverages - Caffeine-trace beverages like TK Hibiscus' teas present an opportunity for brands to cater to consumers seeking a low-caffeine alternative to traditional energy drinks while offering unique flavors that appeal to consumers' tastes.
Industry Implications
1. Beverage Industry - The ready-to-drink tea beverage market's growth indicates the need for beverage industry players to innovate with healthier alternatives and unique flavors that cater to changing consumer preferences.
2. Organic Food Industry - The rise of organic bottled teas like TK Hibiscus' presents an opportunity for organic food industry players to expand and innovate with natural ingredients, highlighting their commitment to sustainability and consumer health.
3. Energy Drink Industry - The trend toward caffeine-trace beverages like TK Hibiscus' ready-to-drink teas presents an opportunity for energy drink industry players to develop new product lines that appeal to health-conscious consumers looking for a sustainable energy boost with unique flavors and natural sweeteners.
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