These Hand Pies Provide a New Way to Enjoy a Seasonal Ingredient
Katherine Pendrill — October 5, 2015 — Lifestyle
References: mcdonalds & brandeating
McDonald's is now serving pumpkin turnovers at select locations this fall. While pumpkin-flavored treats have become synonymous with fall, the ingredient is often found in muffins and pies. These tasty turnovers offer a unique way to enjoy the seasonal ingredient.
The new Pumpkin and Creme Pies are similar to the Strawberry and Creme Pies offered this past spring. The inside of the pastry is stuffed with a pumpkin pie filling on one side and a sweet creme filling on the other side. The exterior is made from a flaky baked pastry crust. The bite-sized pastries provide a unique way to enjoy the seasonal ingredient. The dish is also designed to pair with the Pumpkin Spice Latte offered at select McDonald's locations this fall.
The new pumpkin turnovers demonstrate one of the unique ways fast food restaurants are incorporating pumpkin into seasonal menus.
The new Pumpkin and Creme Pies are similar to the Strawberry and Creme Pies offered this past spring. The inside of the pastry is stuffed with a pumpkin pie filling on one side and a sweet creme filling on the other side. The exterior is made from a flaky baked pastry crust. The bite-sized pastries provide a unique way to enjoy the seasonal ingredient. The dish is also designed to pair with the Pumpkin Spice Latte offered at select McDonald's locations this fall.
The new pumpkin turnovers demonstrate one of the unique ways fast food restaurants are incorporating pumpkin into seasonal menus.
Trend Themes
1. Creative Flavor Pairings - McDonald's has demonstrated success in creative flavor pairings, pointing to a broader trend for food and beverage companies to experiment with ingredient combinations.
2. Innovative Dessert Offerings - The popularity of bite-sized desserts opens up opportunities for restaurants and foodservice operators to offer unique and innovative dessert options.
3. Seasonal Limited-time Offerings - The trend of limited-time seasonal offerings provides a chance for fast food restaurants to continue generating excitement around their menu and drive traffic to their locations.
Industry Implications
1. Fast Food - Fast food restaurants are incorporating creative flavor pairings to set themselves apart and attract customers.
2. Food and Beverage - Food and beverage companies can take advantage of evolving consumer preferences for unique and innovative dessert options.
3. Restaurants and Foodservice - Seasonal limited-time offerings provide opportunities for restaurants and foodservice operators to continue generating excitement around menus and driving traffic to their locations.
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