Marble Slab Pumpkin Spice Latte Ice Cream Offers a New Take on a Classic
Michael Hemsworth — August 13, 2024 — Lifestyle
References: marbleslab & qsrmagazine
The Marble Slab Creamery Pumpkin Spice Latte Ice Cream is a new offering from the FAT Brands franchise that's crafted with a classic autumnal flavor experience in mind. The ice cream is crafted with a blend of real pumpkin puree alongside coffee and a pinch of cinnamon to deliver the experience of a pumpkin spice latte in a decidedly colder format. The ice cream can be customized with your choice of mix-ins to create an array of taste and texture experiences all centered around the spiced pumpkin coffee flavor profile.
Senior Director of Marketing Katie Thoms spoke on the Marble Slab Creamery Pumpkin Spice Latte Ice Cream saying, "As a brand, we always aim to take advantage of trending flavor profiles, and there’s none bigger than Pumpkin Spice Latte, year after year. With our always free mix-in options, there are so many different flavor combinations to create with our Pumpkin Spice Latte ice cream. We hope our guests will return again and again to enjoy our delicious fall-inspired ice cream!”
Image Credit: Marble Slab
Senior Director of Marketing Katie Thoms spoke on the Marble Slab Creamery Pumpkin Spice Latte Ice Cream saying, "As a brand, we always aim to take advantage of trending flavor profiles, and there’s none bigger than Pumpkin Spice Latte, year after year. With our always free mix-in options, there are so many different flavor combinations to create with our Pumpkin Spice Latte ice cream. We hope our guests will return again and again to enjoy our delicious fall-inspired ice cream!”
Image Credit: Marble Slab
Trend Themes
1. Seasonal Fusion Foods - Combining popular seasonal flavors such as pumpkin spice with cold treats like ice cream creates a unique fusion that attracts consumers seeking novelty.
2. Customizable Desserts - Offering a variety of mix-ins for a single base flavor allows consumers to personalize their dessert, enhancing customer engagement and satisfaction.
3. Nostalgic Flavors in New Formats - Transforming beloved seasonal beverages into other consumable forms, such as ice cream, taps into nostalgia while providing a fresh way to enjoy classic flavors.
Industry Implications
1. Food and Beverage - Innovations like seasonal flavor combinations in ice cream exemplify how traditional food and beverage sectors can capitalize on trend-driven consumer interests.
2. Hospitality and Dining - Restaurants and cafes incorporating trendy flavors in diversified formats can attract and retain customers looking for novel dining experiences.
3. Franchise and Chain - Franchises can leverage seasonal trends to introduce limited-time offerings, driving customer curiosity and boosting seasonal sales.
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