The Energizing ProSno Ice Cream Line Boasts Sleek Packaging
Rebecca Byers — March 19, 2015 — Lifestyle
References: simonspring.net & thedieline
ProSno Ice Cream is a Swiss brand offering a line of premium protein-infused ice cream bars. The innovative energizing desserts include 22-grams of protein in each single bar and boasts chic, contemporary packaging by creative firm Simon Spring.
The sleekly branded ice cream bars are a healthy, mature twist on the summer-loving, nostalgic images that are conjured up by the sound of an approaching ice cream truck. With natural sweeteners and a protein boost, ProSno Ice Cream bars are quite unlike anything else on the market.
Resembling a sophisticated high performance snack, the bars are contained in black matte foil pouches accented with angular pops of color that denote the flavor, a variety that includes strawberry, coffee, green apple and orange.
The sleekly branded ice cream bars are a healthy, mature twist on the summer-loving, nostalgic images that are conjured up by the sound of an approaching ice cream truck. With natural sweeteners and a protein boost, ProSno Ice Cream bars are quite unlike anything else on the market.
Resembling a sophisticated high performance snack, the bars are contained in black matte foil pouches accented with angular pops of color that denote the flavor, a variety that includes strawberry, coffee, green apple and orange.
Trend Themes
1. Protein-infused Desserts - Opportunity to create healthier desserts that incorporate protein, appealing to health-conscious consumers.
2. Premium Packaged Snacks - Opportunity to elevate traditional snacks with premium packaging design that appeals to a mature audience.
3. Functional Food - Opportunity to create functional food products that provide both nutrition and indulgence, satisfying multiple consumer needs.
Industry Implications
1. Frozen Desserts - Innovative takes on frozen desserts can include incorporating protein or emphasizing premium packaging design.
2. Health and Wellness - Healthy snack options such as protein-infused ice cream bars can be marketed towards those with an interest in health and wellness.
3. Food and Beverage Packaging Design - Creating sleek, contemporary packaging can elevate traditional snacks and desserts and appeal to a more mature audience.
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