Pimped Swiss Army Knife
The Swiss really know how to bling it on! Who says pocket knives have to be masculine? The snazzy new Swiss Army knives were designed for the woman looking for some pretty practicality in her pocket... or purse. But isn't that just the beauty of it all? We have options! So why not choose gold and diamonds where we can? These aint no Swarovski bobbles either -- the diamonds are frickin' real!
"Victorinox is 120 years old this year, and to celebrate, the company has given the iconic Swiss Army Knife a hideous bling-over," Wired reports. "The 74 mm (three inch) Executive Knife has been inflicted with a yellow gold case and 430 tiny diamonds, which add up to four carats. This is the cheap model, and comes in at just $50,000. If you're feeling fancy, there is a platinum version for $70,000."
Oh yeah, and it comes with an ORANGE PEELER!! Could this be any more over-the-top?
They also have a 1GB USB gadget, the SwissMemory Prestige, "available only in shells of solid 925 Sterling Silver or 18 ct. White and Yellow Gold. Some designs are handcrafted, mounted with natural diamonds by the world's best craftsmen, all 100% Swiss made."
"Victorinox is 120 years old this year, and to celebrate, the company has given the iconic Swiss Army Knife a hideous bling-over," Wired reports. "The 74 mm (three inch) Executive Knife has been inflicted with a yellow gold case and 430 tiny diamonds, which add up to four carats. This is the cheap model, and comes in at just $50,000. If you're feeling fancy, there is a platinum version for $70,000."
Oh yeah, and it comes with an ORANGE PEELER!! Could this be any more over-the-top?
They also have a 1GB USB gadget, the SwissMemory Prestige, "available only in shells of solid 925 Sterling Silver or 18 ct. White and Yellow Gold. Some designs are handcrafted, mounted with natural diamonds by the world's best craftsmen, all 100% Swiss made."
Trend Themes
1. Blinged-out Accessories - The trend of adding luxury elements like gold and diamonds to everyday items, such as pocket knives, creates opportunities for disruptive innovation in the fashion and luxury industries.
2. Customizable Practicality - The demand for practical yet stylish products that cater to individual preferences opens up opportunities for disruptive innovation in the personal accessories and customization industries.
3. Feminization of Utility - The trend of designing traditionally masculine tools and gadgets with a feminine touch presents disruptive innovation opportunities in the gender-targeted retail and lifestyle industries.
Industry Implications
1. Fashion - The fashion industry can capitalize on the trend by creating accessories that combine functionality with luxury and style.
2. Luxury - The luxury industry can benefit from the trend by incorporating precious materials like gold and diamonds into everyday items, elevating their value and exclusivity.
3. Personal Accessories - The personal accessories industry can tap into the trend by offering customizable and practical products that cater to individual preferences and lifestyle needs.
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