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Squeezable Instant Coffees

Clean the Sky - Positive Eco Trends & Breakthroughs

The 'Press'd' Coffee Brand Make Genuine-Tasting Pure Coffee Concentrate

— November 4, 2015 — Lifestyle
Press’d is a unique London-based coffee brand that created a simple solution to enjoying great coffee for busy consumers. The product is a squeezable coffee concentrate that is added to hot water to make the perfect cup of java.

This handy product is 100% pure coffee concentrate made from Arabica coffee beans. It creates a genuine-tasting cup of coffee for those who are too busy to make a cup or even stop on their way to the office. The unique formula allows each consumer to squeeze the bottle and add water without the need to mix or stir. Additionally, the "Patented low-temperature brew method and ground coffee preserve the genuine flavor" for the perfect cup each time.

Each bottle of Press'd coffee produces 16 cups and it comes in a variety of flavors. These flavors include caramel, vanilla and regular. The pocket-sized bottle is also great for road trips and transporting to and from work.
Trend Themes
1. Squeezable Instant Coffees - The development of squeezable coffee concentrates allows busy consumers to easily enjoy a genuine-tasting cup of java on the go.
2. Convenient Coffee Solutions - Products like Press'd provide a simple and convenient way for consumers to make a hot cup of coffee without the need for traditional brewing methods.
3. Innovation in Coffee Packaging - The use of pocket-sized bottles for coffee concentrates offers a convenient and portable option for coffee lovers, perfect for traveling or commuting.
Industry Implications
1. Coffee - The coffee industry can explore the potential of creating more squeezable coffee concentrates to cater to busy consumers and offer a greater variety of flavors.
2. Beverage Packaging - There is an opportunity for beverage packaging companies to develop specialized pocket-sized bottles for coffee concentrates, catering to the needs of on-the-go consumers.
3. Food and Beverage Retail - Retailers can capitalize on the popularity of convenient coffee solutions by stocking and promoting products like Press'd, catering to the needs of busy consumers.
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