The First-Ever Prada Saudi Arabia Store is Built in Jeddah
Jana Pijak — June 23, 2015 — Business
References: buro247
The first-ever Prada Saudi Arabia store recently opened in Jeddah's Boulevard Mall and is the label's latest newsworthy project -- following up its much publicized Milanese fashion cafe that was created in collaboration with famed film director Wes Anderson.
Italian luxury label Prada is no stranger to beautiful retail spaces and even more impeccable branding and its Prada Saudi Arabia location is reflective of its signature aesthetic.
The shop is designed by architect Roberto Baciocchi, who is the creative force behind the label's Dubai and Abu Dhabi boutique concepts. Measuring 335 square meters and one level, this luxe boutique does not only boast a gorgeous interior but is also accented with an unforgettable facade that re-enforces its elegant brand vision.
Italian luxury label Prada is no stranger to beautiful retail spaces and even more impeccable branding and its Prada Saudi Arabia location is reflective of its signature aesthetic.
The shop is designed by architect Roberto Baciocchi, who is the creative force behind the label's Dubai and Abu Dhabi boutique concepts. Measuring 335 square meters and one level, this luxe boutique does not only boast a gorgeous interior but is also accented with an unforgettable facade that re-enforces its elegant brand vision.
Trend Themes
1. Luxury Brand Expansion to the Middle East - The expansion of luxury brands in the Middle East creates an opportunity for designers to cater to the region's affluent population, leading to a greater need for innovative retail spaces that cater to the local market.
2. Collaborative Retail Marketing - Collaborative marketing projects, such as Prada's Milanese fashion cafe and Wes Anderson collaboration, have the potential to attract a wider audience and create unique brand experiences for customers.
3. Innovative Store Design - Innovative store designs that reflect the brand's aesthetic and local culture are increasingly important for luxury brands looking to establish a presence in the Middle East.
Industry Implications
1. Luxury Retail - The expansion of luxury brands in the Middle East creates an opportunity for luxury retail brands to create unique brand experiences that cater to the local market.
2. Fashion and Design - Collaborative marketing projects, such as Prada's Milanese fashion cafe and Wes Anderson collaboration, have the potential to attract a wider audience and create unique brand experiences for customers, which presents an opportunity for fashion and design influencers to pitch their ideas to luxury brands.
3. Architecture and Interior Design - The need for innovative store design that reflects the brand's aesthetic and local culture provides an opportunity for architects and interior designers to collaborate with luxury retail brands looking to establish a presence in the Middle East.
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