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External Phone Lenses

Clean the Sky - Positive Eco Trends & Breakthroughs

Smartphone Photography Using Photojojo Wide-Angle Lenses

— January 2, 2011 — Tech
Have you ever wished your phone could take better photos? Well, wish no more: you can now get pro-like camera phone lenses from Photojojo for $20 to $40. Photojojo has two types of powerful lenses available, a fisheye and a wide-angle/macro combo. The lenses are portable; simply attach the lens to your phone using a magnetic ring.

The lenses will turn your weak phone camera into a mini but mighty pro cam. Well, kind of. It's not magic. According to Photojojo, it will result in "crisp, clear, wide and up-close wonders." You can see from the images here how awesome photos can be!

Photojojo lenses work on every kind of camera phone, even the iPhone 4. Technically speaking, the macro lens focuses between 10-23m. The wide-angle lens is 0.67x wide, and the fisheye lens has a 180-degree angle (0.28x).
Trend Themes
1. Smartphone Camera Upgrades - As mobile photography continues to grow, companies can offer external lens attachments to enhance the phone camera's capabilities.
2. Portable Camera Accessories - The popularity of on-the-go photography creates opportunity for businesses to create compact and easy-to-use camera accessories.
3. Affordable Professional-quality Gear - Offering professional-quality camera lenses at affordable prices for consumers can disrupt the camera accessory industry and appeal to a wider market.
Industry Implications
1. Consumer Electronics - As smartphones continue to replace traditional cameras, consumer electronics companies can capitalize on this trend by offering external lens attachments.
2. Photography Equipment - Companies that typically sell high-end photography equipment can now offer affordable and portable camera accessories for the mobile photography market.
3. Online Marketplaces - The rise of mobile photography creates an opportunity for online marketplaces to offer a variety of external lens options for all types of camera phones.
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