This Porsche Livestream Lets Fans View the New Model Virtually
Natalia Goloskokova — June 12, 2017 — Autos
Car fans are obsessed with finding out as many details about new models as possible. Knowing that fact, Porsche decided as part of the launch of its 911 Turbo S Exclusive Series to give its fans an opportunity to discover the car not only live in front of the Porsche Museum in Stuttgart, Germany, but also via an interactive live broadcast.
Porsche fans from all around the world can take exclusive control of the two camera-equipped robots and explore the highlights of the Porsche 911. The cameras capture every detail in the exterior and the interior of the luxirous car.
Porsche fans can book an appointment for the online live control until the 9th of July on the company's website. After registering, the participant receives a personal access code, which allows him to accept the service at the selected time.
Porsche fans from all around the world can take exclusive control of the two camera-equipped robots and explore the highlights of the Porsche 911. The cameras capture every detail in the exterior and the interior of the luxirous car.
Porsche fans can book an appointment for the online live control until the 9th of July on the company's website. After registering, the participant receives a personal access code, which allows him to accept the service at the selected time.
Trend Themes
1. Livestreamed Car Launches - The use of interactive livestreams during car launches allows car manufacturers to engage with fans and provide them with an exclusive and immersive experience.
2. Remote Control Technology in Marketing - Companies can leverage remote control robots as a marketing asset by providing customers with new immersive experiences.
3. Virtual Showrooms for Luxury Goods - Virtual showrooms can provide luxury goods companies with a way to showcase their products remotely and engage with customers in a personalized way.
Industry Implications
1. Automotive - The automotive industry can use interactive livestreams to create buzz around new car launches and give fans a more immersive experience.
2. Marketing and Advertising - Marketing and Advertising firms can explore creative ways to use remote control robots to engage with customers and provide them with new experiences.
3. Luxury Goods - Luxury goods companies can use virtual showrooms to showcase their products to customers who cannot physically visit their stores, and provide an immersive and personalized experience.
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