Starbucks is Hosting More Than 1,000 Pop-Up Parties in December
Katherine Pendrill — December 26, 2019 — Business
References: starbuckspopup & chewboom
Just when you thought Peppermint Mocha season was coming to a close, Starbucks has announced that it will be hosting over 1,000 Pop-Up Parties between December 27th and 31st.
In an effort to close out 2019 on a high note, Starbucks is hosting exclusive Pop-Up Parties at locations across the US. These Pop-Up Parties will take place daily between the hours of 1 p.m. and 2 p.m.. During this time, guests who visit the designated Starbucks locations will be able to receive a free tall handcrafted espresso beverage. These drinks can be served hot or cold and include holiday favorites such as the Peppermint Mocha, Iced Toasted White Chocolate Mocha, and more.
If you're looking to attend one of these Pop-Up Parties just note that the locations will change daily and can be found on StarbucksPopUp.com each day.
Image Credit: Starbucks.
In an effort to close out 2019 on a high note, Starbucks is hosting exclusive Pop-Up Parties at locations across the US. These Pop-Up Parties will take place daily between the hours of 1 p.m. and 2 p.m.. During this time, guests who visit the designated Starbucks locations will be able to receive a free tall handcrafted espresso beverage. These drinks can be served hot or cold and include holiday favorites such as the Peppermint Mocha, Iced Toasted White Chocolate Mocha, and more.
If you're looking to attend one of these Pop-Up Parties just note that the locations will change daily and can be found on StarbucksPopUp.com each day.
Image Credit: Starbucks.
Trend Themes
1. Pop-up Parties - Disruptive innovation opportunity: Create unique and exclusive experiences for customers by hosting pop-up parties at various locations.
2. Free Tall Handcrafted Espresso Beverage - Disruptive innovation opportunity: Attract and engage customers by offering free, high-quality espresso beverages during specified hours.
3. Holiday Favorites - Disruptive innovation opportunity: Develop innovative and seasonal beverage options to captivate customers and enhance the holiday experience.
Industry Implications
1. Hospitality - Disruptive innovation opportunity: Incorporate pop-up party concepts into hotels and resorts to create memorable experiences for guests.
2. Food and Beverage - Disruptive innovation opportunity: Introduce new and unique menu items, especially during holiday seasons, to attract customers and increase sales.
3. Event Planning - Disruptive innovation opportunity: Offer specialized event planning services to businesses and brands, focusing on pop-up parties and unique experiences.
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