Ideas
Explore the world's #1 largest database of ideas and innovations, with 476,093 inspiring examples.
Trend Reports
Discover why 1,281 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,534 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,281 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,534 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,229 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 476,093 cutting edge ideas.

Popcorn-Topped Beverages

Clean the Sky - Positive Eco Trends & Breakthroughs

Japan's McCafé by Barista Branches are Now Serving Fun Popcorn Drinks

— December 27, 2017 — Lifestyle
In Japan, McDonald's is now serving a trio of new popcorn drinks at its McCafé by Barista locations, offering a new way to enjoy the sweet snack.

The new options on the menu include the Iced Caramel Popcorn Latte, which pairs bittersweet espresso with caramel and popcorn syrup, the Hot Caramel Popcorn Latte and the Caramel Popcorn Frappe, which is the most distinctive option, complete with a waffle cone sticking out of it. The Caramel Popcorn Series served at McCafé by Barista will only be available for a limited time, leaving room for the chain to add even more inventive drinks to its menu.

Across the food and beverage industry, brands are exploring a number of unique ways to serve drinks with outrageous toppings that simultaneously deliver on aesthetics, taste and texture.
Trend Themes
1. Outrageous-topped Beverages - Using outrageous toppings on beverages is a trend that delivers on aesthetics, taste, and texture.
2. Limited-time Menu Items - Offering limited-time menu items allows for experimentation and the addition of inventive drinks.
3. Inventive Drink Pairings - Exploring unique drink pairings, such as popcorn and caramel, offers new ways to enjoy familiar flavors.
Industry Implications
1. Food and Beverage - The food and beverage industry is constantly exploring unique ways to serve drinks and create memorable experiences through inventive flavors.
2. Fast Food - Fast food chains like McDonald's are adopting innovative beverage options to attract customers and stay competitive in the market.
3. Café and Coffee Shops - Cafés and coffee shops are embracing the trend of outrageous-topped beverages to offer novel and visually appealing drink options to customers.
4.7
Score
Popularity
Activity
Freshness