The Pokemon Monopoly Kanto Refits the Game With Cartoon Characters
M — July 30, 2016 — Life-Stages
References: thinkgeek
Thanks to the highly anticipated Pokemon Go augmented reality app, other brands are revamping classic games to be themed to the anime monster universe, such as this Pokemon Monopoly Kanto Edition. The game replaces the beloved animate object tokens and the properties on the board with anime monsters.
The Pokemon Monopoly Kanto Edition offers an offline way for consumers to explore the world of Pokemon that can be played with the entire family. The game revamps its mission from focusing on property purchasing to creating Pokemon Centres and Poke Marts. Players aim to sustain their establishments without going bankrupt or joining the nemesis Team Rocket.
Pokemon Monopoly is an example of how brands can utilize a pop culture craze and apply it to already well-established products to make them new and exciting.
The Pokemon Monopoly Kanto Edition offers an offline way for consumers to explore the world of Pokemon that can be played with the entire family. The game revamps its mission from focusing on property purchasing to creating Pokemon Centres and Poke Marts. Players aim to sustain their establishments without going bankrupt or joining the nemesis Team Rocket.
Pokemon Monopoly is an example of how brands can utilize a pop culture craze and apply it to already well-established products to make them new and exciting.
Trend Themes
1. Themed Board Games - Opportunity for brands to revamp classic games with popular anime themes like Pokemon to attract a new audience.
2. Augmented Reality Gaming - Opportunity to incorporate augmented reality elements into traditional board games to enhance gameplay and engagement.
3. Pop Culture Integration - Opportunity for brands to capitalize on popular trends, like the Pokemon Go app, to create new and exciting versions of existing products.
Industry Implications
1. Gaming - Revamping board games with popular anime themes can attract new players and broaden the appeal of the gaming industry.
2. Entertainment - Integrating pop culture trends into board games can provide a new form of entertainment for fans of anime monsters.
3. Consumer Products - Creating themed versions of established products, like the Pokemon Monopoly Kanto Edition, can generate excitement and increase sales in the consumer products industry.
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