Pok Pok Offers Culturally-Specific Content for Global Audiences
Grace Mahas — January 20, 2023 — Life-Stages
References: playpokpok
Pok Pok Playroom, a popular app for kids, has just launched a beautiful Lunar New Year update for their Busy Book toy. The update offers a collection of Lunar New Year items featuring festive food, culture, gifts, and traditions, allowing a fun and rich introduction to the holiday for families. The update also includes hand-drawn animations and sounds that honor the year of the Water Rabbit.
Pok Pok is one of the only children’s apps that designs culturally-specific content for global audiences with the mission to show kids just how beautiful and diverse our world is. The app also designs their characters to represent a variety of people, genders, family constructs, abilities/disabilities, and more.
The app features mindful and creative digital toys that inspire kids to tell their own stories and build essential imaginative and cognitive skills. There are no rules, instructions, menus, or language. Pok Pok is available on the App Store, with a free 7-day trial and monthly or annual subscription options.
Pok Pok is one of the only children’s apps that designs culturally-specific content for global audiences with the mission to show kids just how beautiful and diverse our world is. The app also designs their characters to represent a variety of people, genders, family constructs, abilities/disabilities, and more.
The app features mindful and creative digital toys that inspire kids to tell their own stories and build essential imaginative and cognitive skills. There are no rules, instructions, menus, or language. Pok Pok is available on the App Store, with a free 7-day trial and monthly or annual subscription options.
Trend Themes
1. Cultural Inclusivity in Children's Apps - The need for children’s apps to be equipped with diverse cultural content and inclusive characters provides a disruptive innovation opportunity for developers to target and foster diverse upbringings.
2. Mindful and Creative Digital Toy Offerings - Incorporating mindful and creative digital toys into children’s apps can be a disruptive innovation opportunity for developers to create apps that inspire kids to tell their own stories and build essential imaginative and cognitive skills.
3. Personalization of Children's App Offerings - Developers wil find disruptive innovation opportunities in creating children's apps that allow the personalization of characters, family constructs and abilities that enable different children to see themselves within the app.
Industry Implications
1. Edtech Industry - With the rise of remote education, incorporating inclusive content and mindful digital toy offerings into educational children's apps can give disruptors an opportunity to bolster child development in a cultural responsive and innovative way.
2. Mobile App Development Industry - Developers can tap into the children's app market and create a niche by offering inclusive and culturally diverse apps that cater to a variety of users by personalizing characters and family constructs.
3. Toy Industry - The toy industry can tap into the digital toy offerings within the edtech industry by leveraging technology to create tactile toys and apps that are inclusive and representative of a variety of children.
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