The Limited-Edition NADIA x FTF Capsule Shares Wide-Width Fits
Laura McQuarrie — September 20, 2019 — Fashion
References: FTF & prnewswire
Fashion to Figure teamed up with influencer and model Nadia Aboulhosn to create and release the limited-edition NADIA x FTF capsule collection, which is full of plus-size footwear styles. In the capsule, fans will find comfortable thigh-high boots and shoes that feature Fashion to Figure's signature wide-width fit. According to Nadia, "Thigh-high boots have been a huge staple for me, but it hasn't always been easy to find ones that are sexy and fit thick legs."
The collection is all about making popular runway styles accessible to all, following Fashion to Figure's mission to give equal importance to fit and fashion.
Some of the styles that can be shopped from the 18-piece NADIA x FTF capsule include: snakeskin thigh-high boots, zebra-print heels, faux leather shoes, plus accessories like bags, sunglasses and hair clips.
The collection is all about making popular runway styles accessible to all, following Fashion to Figure's mission to give equal importance to fit and fashion.
Some of the styles that can be shopped from the 18-piece NADIA x FTF capsule include: snakeskin thigh-high boots, zebra-print heels, faux leather shoes, plus accessories like bags, sunglasses and hair clips.
Trend Themes
1. Inclusive Fashion - The limited-edition NADIA x FTF capsule collection showcases the growing trend of inclusive fashion, providing stylish footwear options for plus-size individuals.
2. Wide-width Fit - Fashion to Figure's signature wide-width fit in the NADIA x FTF collection highlights the trend of catering to the specific needs of customers with wider feet, offering comfort and style.
3. Collaborative Capsules - The collaboration between Fashion to Figure and influencer Nadia Aboulhosn exemplifies the trend of brands partnering with notable individuals to create exclusive collections, driving excitement and engagement.
Industry Implications
1. Fashion Retail - The limited-edition NADIA x FTF capsule collection taps into the growing demand for plus-size fashion, presenting a market opportunity for retailers to cater to this customer segment.
2. Footwear - The release of the NADIA x FTF collection showcases the footwear industry's potential for innovation in designing stylish, wide-width options for plus-size individuals.
3. Influencer Marketing - The collaboration between Fashion to Figure and Nadia Aboulhosn highlights the effectiveness of influencer marketing strategies in reaching and engaging target audiences, presenting opportunities for brands to leverage influential personalities.
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