The Imagic® Plant-Based Beef is Ready to Be Used in Recipes
Michael Hemsworth — February 24, 2023 — Lifestyle
References: kansasproteinfoods & preparedfoods
The Imagic® plant-based beef from Kansas Protein Foods is a meat alternative that's perfect for use in place where beef might otherwise be used to give it a plant-based boost. The product is textured vegetable protein (TVP) sourced from soy flour that has been formulated to look and test just like cooked beef. This enables the product to be incorporated into a wide range of recipes where beef would otherwise be used for a plant-friendly edge.
The Imagic® plant-based beef maintains a vegan formula that comes in Bits, Chips and Strips, and is a cost-effective option that's great for replacing beef as required. The product is positioned by the brand to be great for soups, sandwiches, sauces and prepared meals, amongst others.
Image Credit: Kansas Protein Foods
The Imagic® plant-based beef maintains a vegan formula that comes in Bits, Chips and Strips, and is a cost-effective option that's great for replacing beef as required. The product is positioned by the brand to be great for soups, sandwiches, sauces and prepared meals, amongst others.
Image Credit: Kansas Protein Foods
Trend Themes
1. Plant-based Meat Alternatives - The rise of plant-based meat alternatives is disrupting the traditional meat industry and offering new opportunities for innovative product development.
2. Soy-based Textured Vegetable Protein - Soy-based textured vegetable protein is revolutionizing the plant-based meat industry by providing a versatile and cost-effective alternative to traditional meat.
3. Meat Replacement Products - Meat replacement products are gaining popularity as consumers become more health-conscious and environmentally aware, creating opportunities for new products and market growth.
Industry Implications
1. Food Manufacturing - Food manufacturing companies have the opportunity to capitalize on the growing demand for plant-based meat alternatives by developing new products that cater to changing consumer preferences.
2. Retail and Grocery - Retail and grocery companies can benefit from the trend towards plant-based meat alternatives by offering a wider variety of products and catering to consumers who are looking for healthier and environmentally sustainable options.
3. Food Service and Catering - Food service and catering companies have the chance to offer more plant-based options on their menus to cater to a growing demographic of consumers who are seeking healthier and more sustainable food choices.
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