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Imaginative Plane Photography

Clean the Sky - Positive Eco Trends & Breakthroughs

Varun Thota Snaps Deceptive Photos of Toy Airplanes

— April 22, 2014 — Life-Stages
This plane photography series may look realistic, but it's snapped using a toy plane. A Macau-based web designer named Varun Thota, who snapped the photos, looks like like he is placing his hands in the air simultaneously with a passing airplane. In reality, he is holding a toy plane up in the air and positioning it so that it appears to be at a high-altitude.

The fun photo series ‘#mytoyplane’ features "aircrafts" soaring above skyscrapers, city streets and the countryside. The designer used an “Airbus A330” toy plane for the photos, which he discovered inside a Kinder chocolate egg. He also wants people to create their own '#mytoyplan' captures and share them with him and others on the Internet by using the same hash-tag.
Trend Themes
1. Toy Plane Photography - Opportunity for toy manufacturers to partner with photographers to create new, distinctive product lines.
2. Imaginative Photography Campaigns - Innovative marketing campaigns can be conducted for product launches, leveraging imaginative skills with new, quirky, or playful photography styles.
3. Social Media Photography Challenges - Opportunity for brands to launch challenges for user-generated content in social media with branded hashtags or product-based themes.
Industry Implications
1. Toy Manufacturing - Toy manufacturers can explore collaborating with photographers to create new ranges of toy photography products.
2. Digital Photography - Opportunity for photographers to create imaginative campaigns for brands or products with disruptive or playful photography styles.
3. Social Media Marketing - Brands can leverage social media platforms for user-generated content campaigns that encourage customer engagement and product promotions.
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