Getty x OuiSi Celebrates the Artwork of the J. Paul Getty Museum
Laura McQuarrie — April 21, 2023 — Art & Design
References: shop.ouisi.co & businesswire
Getty x OuiSi is a photo card game that brings artwork from the J. Paul Getty Museum to life in an engaging way. This creative activity set includes a mix of both iconic works of art and lesser-known objects from the expansive museum collection, and details on the visuals can be discovered in detail by scanning the QR code on the reverse side of the card.
This photo card game helps to make art accessible for everyone and it helps people bring the experience of exploring a museum art straight into their homes.
With more than 200 images, this game features carefully curated imagery with shared artistic elements. When two Getty x OuiSi Photo Cards share similar patterns, shapes or colors, they create a Visual Connection, which forms the basis of the collaborative games and activities outlined in the included Guidebook.
This photo card game helps to make art accessible for everyone and it helps people bring the experience of exploring a museum art straight into their homes.
With more than 200 images, this game features carefully curated imagery with shared artistic elements. When two Getty x OuiSi Photo Cards share similar patterns, shapes or colors, they create a Visual Connection, which forms the basis of the collaborative games and activities outlined in the included Guidebook.
Trend Themes
1. Art-inspired Games - Develop photo card games that use artwork from museums to create immersive experiences.
2. QR Code-enabled Exploration - Implement QR codes in interactive activities that enable users to learn more about the object being presented.
3. Collaborative Experiences - Create games that encourage collaboration and creativity among players through shared artistic elements.
Industry Implications
1. Museums and Galleries - Partner with game developers to create art-inspired games aimed to attract younger audiences who otherwise wouldn't visit the museum.
2. Educational Games - Develop educational tools that blend technology and art to make learning more engaging and interactive.
3. Tourism Industry - Introduce similar games in the tourism industry that allow travellers to explore local art and culture in a fun and interactive manner.
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