Motorola Teams Up with Phonebloks for Customizable Devices
Meghan Young — October 15, 2014 — Tech
References: techland.time & phandroid
Last year Motorola announced that it was launching an open hardware platform dubbed Project Ara. Since then, the company has teamed up with Phonebloks to involve modular components that delivers a truly customized experience. The future of smartphones as the world knows it, or at least one possible future, Motorola and Phonebloks is doing to hardware what Android has done with software.
Forget about decals and cases, the Motorola Phonebloks concept will allow people to create their own smartphone depending on their needs and wants. Released as a Module Developer's Kit, the Motorola Phonebloks project will be more than a concept. The company is also looking for 'Ara Scouts' in order to make the experience and product the best it can be.
Forget about decals and cases, the Motorola Phonebloks concept will allow people to create their own smartphone depending on their needs and wants. Released as a Module Developer's Kit, the Motorola Phonebloks project will be more than a concept. The company is also looking for 'Ara Scouts' in order to make the experience and product the best it can be.
Trend Themes
1. Modular Smartphone Concepts - The rise of modular smartphones presents opportunities for customization and personalization in the mobile industry.
2. Open Hardware Platforms - Collaborations like Motorola's Project Ara and Phonebloks enable the creation of customizable devices, paving the way for disruptive innovation in the hardware industry.
3. User-centric Design - The growing focus on user needs and wants in smartphone design, as showcased by the Motorola Phonebloks concept, highlights the potential for disruptive innovation by creating personalized experiences.
Industry Implications
1. Mobile Technology - The modular smartphone trend presents opportunities for manufacturers and developers to create customizable devices to meet individual user preferences and needs.
2. Technology Hardware - The adoption of open hardware platforms, such as Motorola's Project Ara, opens up new possibilities for disruptive innovation in the hardware industry, allowing for the creation of modular and customizable devices.
3. Design and User Experience - The concept of user-centric design, as demonstrated by the Motorola Phonebloks project, offers disruptive innovation opportunities in creating personalized experiences and tailored products for consumers.
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