Gerrard Charles Gethings Captures Pets' Inividuality in Photos
Katie Pagnotta — November 19, 2012 — Lifestyle
References: dogtownstudio & mymodernmet
Photographer Gerrard Charles Gethings's pet portraits exhibit each dog's individual personality and explores their photogenic nature.
In each portrait Gerrard attempts to capture the pet's character and peer into their playfulness. The entire series features zoomed in shots of the animals to focus on their hilarious facial expressions and body language. Gerrard personifies the pets making them appear emotional and similar to human portraits. Adorable ones include a dog sticking out his tongue and another making a serious face, his jowls making the picture even more heartwarming. The blank backgrounds and simple colors keep the photos genuine and center the focus on the animal and nothing else.
Gerrad uses different light, angles and positioning to create variety in the photo series and makes sure each pet portrait shows off a splash of personality.
In each portrait Gerrard attempts to capture the pet's character and peer into their playfulness. The entire series features zoomed in shots of the animals to focus on their hilarious facial expressions and body language. Gerrard personifies the pets making them appear emotional and similar to human portraits. Adorable ones include a dog sticking out his tongue and another making a serious face, his jowls making the picture even more heartwarming. The blank backgrounds and simple colors keep the photos genuine and center the focus on the animal and nothing else.
Gerrad uses different light, angles and positioning to create variety in the photo series and makes sure each pet portrait shows off a splash of personality.
Trend Themes
1. Pet Personality Portraits - There is an opportunity for photographers to offer pet owner’s unique and personalized portraits that showcase their pet’s personality.
2. Anthropomorphism Photography - Photographers can explore more human-like portrayals of pets by highlighting their human-like expressions or emotions.
3. Zoomed-in Pet Photography - By focusing on zoomed-in shots, photographers can capture the details of an animal’s expression that make it unique and endearing.
Industry Implications
1. Pet Photography - This trend creates an opportunity for pet photography studios to offer customized portrait sessions tailored to pet owners looking to capture their pet’s personality.
2. Pet Merchandise - Companies that sell pet merchandise can offer customized items using pet owners’ personal pet portraits, such as mugs, t-shirts, or phone cases.
3. Personalized Gift Industry - The trend towards personalized and unique gifts creates an opportunity for the pet portrait industry to partner with personalized gift services or market themselves as a unique gift option.
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