China's 1919.com Offers Personalized Sommelier Service in China
Justin Lam — August 27, 2018 — Tech
References: thedrinksbusiness
China's 1919.com is the country's leading wine and spirits e-commerce company but it's hoping to expand its presence through a new personalized sommelier service. Available via the 1919.com mobile app, this new service lets users order sommelier service at the simple push of a button. This service doesn't simply offer sommelier service electronically through the app. Instead, it sends live sommelier service to the user, providing the complete dining experience, including restaurant booking, menu selection, and food and wine pairing.
This personalized sommelier service is the latest innovation for the Sichuan-based company, which currently aims to be the premier shop for Chinese wine and spirits enthusiasts. The sommelier service is currently only available in 1919's home base in Chengdu, the capital city of Sichuan province.
This personal sommelier service caters to the growing wine market in China and joins 1919's massive fleet of wine services.
Image Credit: 1919.com
This personalized sommelier service is the latest innovation for the Sichuan-based company, which currently aims to be the premier shop for Chinese wine and spirits enthusiasts. The sommelier service is currently only available in 1919's home base in Chengdu, the capital city of Sichuan province.
This personal sommelier service caters to the growing wine market in China and joins 1919's massive fleet of wine services.
Image Credit: 1919.com
Trend Themes
1. On-demand Sommeliers - Opportunity for businesses to provide on-demand sommelier services through mobile apps, offering personalized dining experiences.
2. Personalized Wine Services - Disruptive innovation opportunity to offer personalized wine services, including restaurant booking, menu selection, and food and wine pairing.
3. Expansion of Wine E-commerce - China's wine e-commerce industry can expand by integrating personalized sommelier services into their platforms, catering to the growing wine market.
Industry Implications
1. Wine and Spirits E-commerce - Opportunity for wine and spirits e-commerce companies to offer personalized sommelier services through their online platforms, enhancing customer experience.
2. Hospitality and Restaurant - Restaurants and hospitality businesses can incorporate personalized sommelier services to provide unique and tailored dining experiences for their customers.
3. Technology and Mobile Apps - Technology companies can develop mobile apps that connect users with professional sommeliers, allowing for on-demand sommelier service at the push of a button.
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